Netbiscuits is announced as a partner for this year’s Information Innovation awards being organised by 118tracker.com. Clients of Netbiscuits can receive a 10% discount by emailing to a (dot) held (at) netbiscuits (dot) com.

Netbiscuits, provider of the leading web software platform for the creation, operation and monetization of mobile websites, enables directory services for mobile in an efficient and cost effective way. Leading US directory assistance service provider WhitePages, the online go-to source for contact information for over 200 million U.S. adults, was recently realized based on Netbiscuits. More projects from the DA industry are currently in the pipe. Netbiscuits allow creating great user experience on every mobile device, providing features like click-to-call, driving directions and maps which are displayed for easy navigation to any destination address. Mobile directory websites are formatted specifically to give fast access to phones numbers and addresses people needs on the go.\

Last year’s International Information Innovation Conference & Awards was held in the five star Wynn Resort in Las Vegas. The recognised industry event, now in its sixth year, will be held aboard the exquisite Royal Yacht Britannia in Edinburgh UK on the 30th of September and 1st of October 2009.

This recognised industry awards is open to companies and individuals that have developed systems and applications that could be utilised in the information services sector. You are invited to enter the awards and highlight your organisations offering to the leaders in this developing industry. Relevant award categories for companies not directly involved in delivering directory services include:

• Mobile Advertising
• Innovation
• Technology
• Local Search
• Location Based
• Advertiser Sponsored
• Voice Automation
• Ask for Anything

The awards are free to enter and entries are judged by a panel of leaders in the information services industry. The opportunity to network with and present your product, solution or offering to this unique audience of Information and Directory Services is exclusive and gives you maximum exposure to a unique and valuable international information market worth billions.

The directory assistance market has advanced greatly from just giving people a telephone number to becoming the guardians of a world of information. The latest generation of information service providers is driven by the consumer and their use of new technology and mobile phones. The directory assistance industry alone uses numerous data sets to provide enhanced results to users including; location based services, sms results, call connect, mobile number listings, ask anything services, train timetables, and even giving directions. All of these allow the directory assistance company to add value and in many cases increase revenue and customer loyalty. With ongoing development and advancement of mobile phone apps the users can now obtain access to many of the same data sets whilst on the move. The conference aims to drive the industry forward by linking the new multimedia innovators to the established guardians and providers of information.

This year’s conference is taking into consideration the rapid changes in the Information & Directory Services industry. Discussions during the two day conference look at a number key topics including; Online futures, Local Search, Location Based Search, Mobile Search, Mobile Number Listings, Mobile Apps, Mobile Advertising, Customer Loyalty & Retention. The latest conference programme is available online at www.118awards.co.uk.

The event registration is open for exhibitors, sponsors, delegates and entrants to the awards. Register your entry now by going to www.118awards.co.uk and clicking on the register link at the top of the page. This link also allows you to express your interest in exhibiting or sponsoring. You can see highlights of last years event held at the Wynn Resort in Las Vegas including Sir Richard Branson receiving his award for Best Newcomer for the Virgin 118918 charitable based directory service.

Delegate registration is available by clicking on the delegate registration button on the right of the website. We look forward to seeing you at the conference and awards. Clients of Netbiscuits can receive a 10% discount by emailing to a (dot) held (at) netbiscuits (dot) com.

About 118tracker.com
118tracker.com is Europe’s leading provider of quality conferences, awards and networking events for all aspects of the information industries. 118tracker.com was launched in 2003 before the UK de-regulation of directory enquiries. Directory enquiries has developed from just providing numbers into complete information services e.g. ask for anything, local search, mapping, directions, mobile applications, location based services & enhanced information. Our conferences and awards reflect the current topics and ensure discussions are relevant and up-to date.