|By PR Newswire||
|July 6, 2005 09:20 AM EDT||
NEW YORK, July 6 /PRNewswire/ -- Once again Publishers Clearing House commercials are on the air showing the company's always-welcome Prize Patrol knocking on doors, surprising unprepared winners with giant cash windfalls and urging TV viewers to enter the granddaddy of all sweepstakes.
Particularly around vacation time, people wonder whether they need to be home to collect their winnings should the Prize Patrol come calling. Nervous TV viewers phone the company to ask, "What if I win and I'm away?"
Not to fear, says Dave Sayer, longtime head of the team of PCH employees whose duties include delivering prizes worth thousands and millions of dollars as the video camera rolls.
Home or away, at work or at play, the winner is always found says Sayer who has traveled to 48 of the 50 United States including Hawaii and Alaska, to Canada, Puerto Rico and the United Kingdom. It is not unusual to find the winners in offices, stores, restaurants or hospitals, he says.
Of course, it's essential that the hopeful person actually enter the sweepstakes -- either by responding to the company's mailings or by going online to http://www.pch.com/, an increasingly trafficked website. Without entering, the dream of a visit from the Publishers Clearing House team cannot come true.
Recently, the Prize Patrol engaged the help of a young man to take them to a bustling office where the winner, his girlfriend, was employed. Barging into a meeting with balloons, roses and the big cardboard check, the PCH crew videotaped shock, gasps, congratulations and an immediate marriage proposal to the winner, much to the consternation of the boyfriend who stood in stunned silence.
The Prize Patrol will go to almost any length to find their winner, says Sayer. Once the team commandeered a dogsled as part of a prize delivery to a remote Alaskan town. Another time they intercepted a winner at 36,000 feet aboard an Atlanta-to-Los Angeles flight, stunning not only the lucky lady but all the passengers as well. One summer, a winner was sailing on Lake Michigan and didn't learn she had won until she found the Prize Patrol waiting at her New Jersey home a few days later. One winter, the Prize Patrol landed in Illinois only to find that the winner had just moved to Florida -- where they were happy to track him down.
On August 31st, the Prize Patrol will award a million dollar prize to a new winner. The award will be shown in a "live" commercial that night on the NBC Nightly News with Brian Williams.
Referring to the imminent August 31st award, Sayer says nonchalantly, "We hope the winner is home. But if we learn they are vacationing on the French Riviera, we'll just have to make the personal sacrifice and go."
To be eligible for the August 31st win, consumers should watch for current PCH mailings, then return their entries by the published deadline. Consumers can also enter the Publishers Clearing House Sweepstakes online by visiting the company's popular website http://www.pch.com/.Publishers Clearing House
CONTACT: Dave Sayer, Executive Director of Advertising & Public
Relations of Publishers Clearing House, +1-516-944-2644 or cell phone,
+1-914-330-1613, or [email protected]
Web site: http://www.pch.com/