BIRMINGHAM, United Kingdom, May 17 /PRNewswire/ -- (IPEX Booth 10-C260) -- Epson America today announced the SurePress(TM) L-4033A, a highly versatile short-run digital label press designed to print labels efficiently and profitably. Since first shown in prototype form, SurePress L-4033A has undergone significant developments to meet the growing demand for fast turnaround, low volume, and multiple version label jobs.

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SurePress is designed for label converters taking the first steps into digital printing or expanding their existing digital printing capacity. The Epson digital label press prints on a range of off-the-shelf substrates up to 13-inches wide and at speeds up to 16 feet per minute and fits easily into existing digital workflows. SurePress leverages Epson's leading MicroPiezo® ink jet technology and newly-developed six-color, water-based, pigment inks to ensure consistent and high quality results.

"SurePress brings production level ink jet presses to the printing industry with the same quality, accuracy and reliability that Epson is known for," said Mark Elsbernd, North America region sales manager, Epson America. "This digital label press offers high quality with efficient operation, allowing businesses to streamline their operations or diversify business to new clients and new job opportunities. In addition, ease of use features accommodate any company wishing to operate a digital printing business in today's fast changing business environment."

More about SurePress

Epson is working with industry-leading partners on every aspect of digital label production from color management to substrates and finishing options in order to deliver outstanding control, performance and results. Additional product features include:

• High Quality Labels: Epson's acclaimed MicroPiezo ink jet technology provides ultra precise drop formation and placement to deliver smooth gradations, color quality, and sharp detail for bar code readability, small type and line work
• Wide Color Gamut: Six-color, water-based, pigment ink system reproduces a wide range of colors
• Versatile Media Support: Prints on a range of substrates up to 12.6 mils thick and rolls 3.15 to 13-inches wide
• Enhanced Productivity: Allows commercial printers to transfer time-consuming, short-run jobs to the SurePress for more cost-efficient and timely results
• Less Waste: No chemicals or plates are required in the pre-press process and less substrate and ink is used in make-ready for short run jobs

'For additional information about the SurePress L-4033A, visit www.epson.com/IPEX2010.

About Epson America, Inc.

Epson America, Inc. is a leading provider of an extensive range of printers, 3LCD projectors, scanners and point-of-service printers that are renowned for their high quality, functionality, innovation and energy efficiency. Epson America is a U.S. affiliate of Seiko Epson Corporation, which employs more than 70,000 people in 106 companies around the world. Seiko Epson is committed to its ongoing contributions to the global environment and for the second year in a row has been named to the Dow Jones Sustainability World Index, an indicator for leading companies in economic, environmental and social criteria.

Note: Epson and MicroPiezo are registered trademarks, SurePress is a trademark, and Epson Exceed Your Vision is a registered logomark of Seiko Epson Corporation. All other product brand names are trademarks and/or registered trademarks of their respective companies. Epson disclaims any and all rights in these marks.

SOURCE Epson America