SYS-CON MEDIA Authors: Liz McMillan, Carmen Gonzalez, Zakia Bouachraoui, Roger Strukhoff, David Linthicum

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Act-On Announces SugarCRM Early Experience Program

Act-On Software today released a new Early Experience Program for marketing organizations to trial its award-winning, cloud-based Integrated Marketing Platform for use with the fastest growing customer relationship management solution, SugarCRM.

As part of the early experience program, trial customers will have full-use access to the Act-On Integrated Marketing Platform, which combines the simplicity and ease of use of email management systems integrated with a full menu of marketing tools available on-demand. Users will also have access to the pre-release version of the SugarCRM connector that provides seamless integration with SugarCRM data.

All Early Experience customers will have a dedicated Success Engineer working with them to ensure that their setup, integration, and on-going operation with SugarCRM is as fast and transparent as it is with other Act-On supported CRM solutions. For organizations interested in participating in the trial program please email [email protected] and put SugarCRM in the subject header along with your contact information.

About Act-On Software:

Act-On Software’s cloud-based, integrated marketing platform is rapidly becoming the foundation for successful business growth strategies for organizations of all sizes.

Act-On’s rapid implementation and highly intuitive user interface accelerate the execution of multi-channel online marketing campaigns by automating critical marketing tasks, and by providing rich graphical analytics and reports in real-time. With Act-On, marketing and sales professionals get unprecedented agility to quantify and adjust their marketing strategies and tactics in real-time, in order to maximize their effectiveness and to ensure positive outcomes.

The Act-On team has over a decade of experience in building and running high-end e-mail marketing platforms, and has benefited from the feedback from over a thousand enterprise customers during that period. The result is Act-On’s third generation platform architecture with 10X the performance and 1/10th the cost, and that runs 24/7.

The company is headquartered in Beaverton, Oregon, and is privately held. It is backed by venture capital firms U.S. Venture Partners and Voyager Capital, as well as by Cisco.

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