RANCHO CUCAMONGA, CA -- (MARKET WIRE) -- 03/24/06 -- AquaCell (OTC BB: AQUA) announced
today that CBS Television is promoting its new comedy "The New Adventures
of Old Christine," starring Julia Louis-Dreyfus on AquaCell's water cooler
"billboards."
"THE NEW ADVENTURES OF OLD CHRISTINE" is the third new comedy CBS has
advertised on AquaCell water coolers, behind "OUT OF PRACTICE" and
"COURTING ALEX."
"We're thrilled that CBS has continued to promote its comedy line-up by
generating 'water-cooler-buzz' through our Coolertising(SM) program," said
Karen Laustsen, President of AquaCell Technologies.
The new CBS ads are reaching consumers via Coolertising, advertising on the
permanently attached bottle of AquaCell's "billboard" water coolers
installed in the pharmacy areas of drug stores and in hair salons.
About AquaCell
AquaCell Technologies, Inc. is based in Rancho Cucamonga, CA. Its AquaCell
Media, Inc. subsidiary installs its patented self-filling Aquacell 1000
Bottled Water Cooler Systems free of charge into various locations,
including retail establishments. AquaCell Media retains ownership of the
coolers, and revenue is generated through "Coolertising" -- the sale of
targeted advertising on the band of the cooler's permanently attached
five-gallon bottle, for the promotion of products and/or services pertinent
to the demographics and location, similar to the concept of billboard
advertising.
Safe Harbor Statement Under the Private Securities Litigation Reform Act of
1995
Certain statements in this press release constitute "forward-looking
statements" within the meaning of the Private Securities Litigation Reform
Act of 1995. Such forward-looking statements involve known and unknown
risks, uncertainties and other factors which may cause the actual results,
performance or achievements of the Company to be materially different from
any future results, performances or achievements expressed or implied by
such forward-looking statements. Forward-looking statements include, but
are not limited to, statements about: our ability to continue relationships
with customers; our ability to offer our products at competitive prices;
and our ability to use the most current technology for our products.
About CBS
CBS Television is comprised of the CBS Television Network -- with over 200
owned and affiliated stations reaching virtually every television home in
the United States; the Network's programming arms CBS Entertainment, CBS
News and CBS Sports; and CBS Enterprises, a global leader in distribution.
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