|By Marketwire .||
|July 10, 2012 01:00 PM EDT||
LONDON, UNITED KINGDOM -- (Marketwire) -- 07/10/12 -- With cheap holidays to Europe on offer in their dozens from operators such as Monarch, traditional 'Brit' resorts are having to reinvent themselves in order to stay ahead of the competition.
This is great news for holidaymakers, as gone are the days where a 'budget' holiday meant a room with a view of the bins and a breakfast of stale bread and weak tea.
Now there's nothing grotty about cheap holidays to Lanzarote - with the island having undergone a makeover in recent years, it now caters for the more discerning, modern tourist who is looking to break away from the package holiday hoards and get active.
The unique and stunning landscape of the island's volcanic hills, fiery craters and desert terrain is, of course, unchanged, but now instead of joining the 'sardines on the sand', tourists are choosing to try their hand at a range of different sports. Adrenaline junkies are opting for paragliding, soaring over the island's glorious white-sand beaches and glittering waters, the year-round breeze creating perfect conditions.
Also a mecca for surfers, Lanzarote's different coastlines mean that ideal conditions are almost assured, year-round, for beginners and life-long devotees alike. There are a growing number of surf-schools for those looking to take a few lessons.
Hiking and mountain-biking are also increasingly popular ways to traverse the island's lava-baked hills to gain a unique glimpse into local life. Lanzarote's agricultural life is largely untouched by the modern world, whilst further inland picture-perfect whitewashed villages dot the landscape like flecks of white paint.
Competition for trade also means that holidaymakers can now expect top-notch cuisine at low prices. Marlin and blue-fin tuna are the local catch and can be seen on the menu at most restaurants nightly. The more adventurous can also venture out for a day's deep-sea fishing and have a go at catching their own supper.
The Canaries are now cosmopolitan with a capital 'C' and promise a first-class escape, even on the tiniest of budgets. Cheap need no longer mean crummy, and with a range of deals on offer for summer 2012 from Monarch, there's never been a better time to take a second look at this classic holiday destination - the oldies often are the very best!
Monarch Airlines fly to over 50 destinations all over the world, providing a high quality, low cost service. To book holidays visit Monarch Holidays today.