|By Business Wire||
|August 30, 2012 09:04 AM EDT||
DTS, Inc. (Nasdaq: DTSI), a leader in high-definition audio, today announced the integration of DTS Sound into the Coolpad™ Quattro 4G smartphone, manufactured by Yulong Computer Communications (Shenzhen). Available now from service provider MetroPCS, the 4G LTE smartphone marks the first Coolpad device in the U.S. that features DTS Sound, supporting a high-quality listening experience—anytime, anywhere.
“As consumer demand for high-definition audio escalates, we look for partnerships that improve customer audio experience and differentiate our smartphones from other products,” said Mr. Chengli, brand director at Yulong. “Adding DTS’ mobile audio enhancement solution to the Coolpad Quattro 4G smartphone delivers pristine sound and provides customers an immersive entertainment experience via their mobile devices.”
The DTS Sound maximizes the acoustic power of the Coolpad Quattro 4G smartphone, providing crystal-clear and high-definition audio for applications such as watching videos, listening to music and gaming. The embedded audio solution creates a surround sound effect that delivers depth and dimensionality, enhancing the consumer audio experience.
“DTS is proud to continue its rapid penetration into the mobile space by partnering with one of China’s leading mobile phone manufacturers,” said Roy Law, president of DTS Greater China Region. “We are pleased to continue our collaboration with a forward-thinking company like Yulong, which is committed to creating mobile devices that deliver the highest-quality sound to consumers.”
About DTS, Inc.
DTS, Inc. (NASDAQ:DTSI) is dedicated to making digital entertainment exciting, engaging and effortless by providing state-of-the-art audio technology to more than a billion consumer electronics products worldwide. From a renowned legacy as a pioneer in high definition multi-channel audio, DTS became a mandatory audio format in the Blu-ray Disc standard and is now increasingly deployed in enabling digital delivery of compelling movies, music, games and other forms of digital entertainment to a growing array of network-connected consumer devices. With the acquisition of SRS Labs, DTS strengthens its position as a leader in providing end-to-end audio solutions to the rapidly growing network entertainment sector. DTS technology is in car audio systems, digital media players, DVD players, game consoles, home theaters, PCs, set-top boxes, smart phones, surround music content and every device capable of playing Blu-ray discs. Founded in 1993, DTS' corporate headquarters are located in Calabasas, California with its licensing operations headquartered in Limerick, Ireland. DTS also has offices in Los Gatos and Santa Ana, California, Washington, China, France, Hong Kong, Japan, Singapore, South Korea, Taiwan and the United Kingdom. For further information, please visit www.dts.com. DTS, the Symbol, and DTS and the Symbol together, are registered trademarks of DTS, Inc. All other trademarks are the properties of their respective owners. © 2012 DTS, Inc. All rights reserved.