|By Marketwire .||
|September 10, 2012 07:00 PM EDT||
ARLINGTON, VA -- (Marketwire) -- 09/10/12 -- TechCrunch Disrupt San Francisco 2012 -- Today BrightContext (www.brightcontext.com) debuted at TechCrunch Disrupt with a platform for processing big data streams to power dynamic, real-time applications such as multiplayer gaming, social TV, real-time business metrics and mobile. BrightContext's cloud-based platform can ingest large volumes of real-time data, process the data on the fly, and instantly broadcast results among large numbers of users. With BrightContext, any developer can tap into powerful real-time data processing technology to build scalable applications that allow large numbers of users to interact in-the-moment, in ways that were previously not possible.
In the past, large-scale, real-time data processing was the purview of only a select group of organizations that required large system infrastructure investments and specialized team knowledge. Due to the investment required, the opportunity to analyze big data streams was only available in environments such as big Wall Street firms or government intelligence surveillance. However, in the last few years, smartphones and social media have introduced many new use cases for stream processing that legacy technologies were never intended to serve.
"Large-scale messaging applied to consumer markets will be incredibly disruptive," said Maureen Fleming, vice president of BPM and middleware research programs at IDC. "Marrying the convergence of TV, mobility and the internet with large-scale, ultra-fast messaging will change the dynamics of how we interact with the providers of brands we use and the services we experience across the different channels."
BrightContext makes it easy to process a deluge of data in real-time in ways that can be immediately used by interactive applications, on a massive scale. Unlike other "real-time" offerings available today, BrightContext provides the ability to process huge streams of data in-flight. By dramatically lowering the technical and cost barriers, BrightContext hopes to unleash creativity that simply wouldn't have been possible before.
"There's no doubt that real-time is going be one of the next major waves of innovation around the mobile and the Internet, but scalable real-time data stream processing is hard to build," says John Funge, CEO of BrightContext. "Our goal is to make real-time data processing broadly accessible. We see big applications for the platform in areas like social TV, real-time business metrics, gaming, and mobile, but that's probably about 20% of the possible use cases. By making things really easy, we hope to empower innovative developers to take our platform in directions we never could have imagined."
In a BrightContext-enabled world, a one-way medium like television becomes a multi-way social medium where apps can easily be created that allow audiences of millions to interact as they watch. The notion of one-direction broadcast TV is eclipsed by the ability of viewers to talk back and shape each others' viewing experience.
The BrightContext Platform
The BrightContext Platform provides highly-scalable, on-demand data push, filtering and aggregation capabilities behind real-time applications. Developers can tap into two products on the BrightContext Platform that can be used independently or together:
1. QuantChannels that provide real-time data processing and data push.
2. ThruChannels that provide real-time data communications and broadcast.
The platform includes an API and SDKs to easily integrate apps, PC, tablet, smartphone, connected TVs and other devices with the BrightContext backend as well as management dashboards to easily set up and manage projects on the platform.
Pricing and availability
BrightContext is available today at www.brightcontext.com. Pricing is based on usage with a free trial account option available. Introductory pricing is currently available.
BrightContext provides an ultra-scalable platform to power real-time data stream processing and communication within apps like social TV, real-time business metrics, mobile and multi-player gaming. BrightContext's cloud-based platform makes it easy and affordable for developers to build applications that can ingest large volumes of real-time data, process the data on the fly, and instantly broadcast results among large numbers of users. BrightContext is headquartered in Arlington, VA. For more information or to try the BrightContext Platform, please visit www.brightcontext.com.
About TechCrunch Disrupt
TechCrunch Disrupt SF 2012 (http://techcrunch.com/events/disrupt-sf-2012/) is TechCrunch's sixth annual conference in San Francisco. The format combines top thought-leader discussions with new product and company launches. During morning executive discussions, technology-driven disruptions in many industries will be debated. Afternoons are reserved for the Startup Battlefield, where 30 new companies will launch for the first time on stage, selected to present from more than 1,000 applications received from around the world. The winning company will receive a $50,000 grand prize and the Disrupt Cup at the conclusion of the conference. The conference is Sept. 10-12, 2012, at The Concourse at San Francisco Design Center located at 635 8th St. (at Brannan) in San Francisco's downtown SOMA district.