|By PR Newswire||
|September 11, 2012 02:15 AM EDT||
MOUNTAIN VIEW, Calif., Sept. 11, 2012 /PRNewswire-iReach/ -- Instacube, the latest Kickstarter darling, announced Friday that they will support Facebook photos upon reaching their stretch goal of $500,000 (double their initial asking of $250,000). Instacube, the latest innovation from D2M | Design to Matter is in its third week on Kickstarter and has raised nearly half a million dollars.
"We are very excited to be able to offer our backers Facebook photos. Instacube has presented a whole new way to appreciate artsy Instagrams, and Facebook photo integration now opens up an even bigger window into our daily lives," said Instacube Designer John Whaley. "Real-time sharing just got a whole lot better."
D2M has openly engaged with the backers of Instacube throughout the duration of the campaign and factored in their requests for features. When they hit their first stretch goal of $400,000 D2M released black and white Instacube editions. Last week, Instacube announced a partnership with SmartThings, another smash hit on Kickstarter. SmartThings made Instacube more dynamic, and the addition of Facebook photos makes it more inclusive.
"User Experience driven innovation is about having a real time dialogue between power users, designers and technologists," said D2M CEO Andy Butler. "It is an unpredictable, exciting process that generates innovations like Instacube and features like adding Facebook. Kickstarter is way more than crowd funding. It is UX innovation on steroids."
Instacube is a living canvas for Instagram and Facebook photos. Users can toggle between feeds, friends and hashtags while sharing and enjoying their favorite images on a beautiful display three times the size of their smartphone. The touch screen and tactile buttons make Instacube the optimum-viewing platform for our favorite photo feeds. The passive viewing experience allows a user to enjoy these images without having to navigate off a page or occupy their cell phone/smart device.
Instacube is currently available for preorder on Kickstarter through September 21st for $149.
D2M | Design to Matter: Established in 1994, D2M offers end-to-end product design and development out of its Silicon Valley headquarters and office in Hong Kong.They provide Industrial Design, User Experience, Mechanical Engineering, Electrical Engineering, and Software & Firmware Engineering in addition to sourcing, manufacturing support and quality control to their clients. They were co-founded by serial entrepreneurs Andy Butler and Bill Burnett, who also serves as Executive Director to the Stanford Design School. Larry Tsai is the Managing Director for D2M Asia Ltd., D2M's office in Hong Kong that oversees tooling, manufacturing and quality assurance.
Instacube: The latest incubation innovation from D2M has raised over $475,000 and has over 2800 backers in just two and a half weeks on Kickstarter. Instacube is a living canvas for your Instagram, liberating your photos from your smartphone and displaying them at 3x the size. Instacube measures 7.5" tall/wide and 2.5" deep. It has a touch screen display, tactile buttons and is powered both by wall outlet and a rechargeable lithium ion battery. The team hopes to achieve their $500,000 stretch goal soon to be able to release even more special features before their campaign ends September 21, 2012.
To view this video on YouTube, please visit: http://www.youtube.com/watch?v=NRmy16zysww
Media Contact: Savannah Peterson D2M | Design to Matter, 8055501998, Savannah@d2m-inc.com
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SOURCE D2M | Design to Matter