|By PR Newswire||
|September 24, 2012 01:07 PM EDT||
BROMSGROVE, England, September 24, 2012 /PRNewswire/ --
A brand new report forecasts that worldwide Champagne shipments will rise only modestly during 2012 as the continued economic downturn depresses demand in traditional strongholds.
The report entitled 'Global Market Review of Champagne - Forecast to 2016', was published recently by just-drinks.com - the leading online resource for the beverage industry. It concludes that the international Champagne market now stands at a crossroads with demand having slowed noticeably towards the end of 2011 in Western Europe, a region that accounts for around 80% of annual sales. "Only static volumes or slight increases are likely to be registered in Champagne's more mature and bigger destinations".
As a result, overall shipments are predicted to be only slightly higher than those in 2011 with Western Europe's decline eroding the dynamic growth that has been delivered by the emerging Australian and Chinese markets and resurgent sales in the US and Japan.
Supply is a major concern as grape costs squeeze margins…
The report also confirms that concerns over supply are growing. A staggering 40% of total production costs can now be attributed to grapes and margins are becoming increasingly pressurised. This has significantly impacted profitability in France, Germany and the UK which all rely heavily upon the highly competitive, low-priced retail channels.
Commentary from industry leaders adds an essential sparkle…
The report examines a number of key issues and challenges facing the global Champagne industry including the need to grow the category whilst retaining its exclusive appeal, promotions, seasonal demand and the financial crisis within the Eurozone.
In addition, each of the top Champagne houses is profiled alongside insightful commentary from a host of industry leaders including MD Dominque Pierre Nicolas Feuillatte, Company President GH Martel Vincent Rapeneau and President Louis Roederer Frederic Rouzaud.
The 'Global Market Review of Champagne - forecasts to 2016' is available now from just-drinks.com.
Established in 1999, just-drinks is a leading online resource for the global beverage industry, publishing around 20 news articles, analysis features and insights every working day. Under the direction of managing editor Olly Wehring, its experienced team of journalists, consultants and analysts provide a unique and comprehensive blend of reports and interpretation of the beverage industry, including key events, trends, interviews and research that is delivered to over 92,000 business executives per month.
Via its web site, webinars and in-depth management briefings just-drinks offers insight into soft drinks, wine, beer, liqueur and whiskies industry developments and supply-chain trends, brand and corporate strategies, CONSULT research platform, enterprise technologies such as PLM and ERP. Furthermore, just-drinks supplies news on manufacturing developments and how the drinking industry retailers perform around the world.
For details of how just-drinks is helping decision makers make decisions, visit http://www.just-drinks.com.
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