|By PR Newswire||
|September 25, 2012 11:12 AM EDT||
- Industry Veteran Ken Holden to Head First Overseas Office of Leader In Talent and Production Support for Advertising Industry
NEW YORK, Sept. 25, 2012 /PRNewswire/ -- Talent Partners, the leader in talent and production support services for the advertising industry, has launched a European office run by industry veteran Ken Holden. Mr. Holden will serve as Managing Director of the new entity, Talent Partners Europe, out of offices in London. The announcement was made here today by Paul Muratore, President and Chief Executive Officer of Talent Partners.
In its nearly 50-year history, Talent Partners has grown from a specialty payroll company focused on commercial talent to a powerhouse provider of more than 125 essential services, including talent negotiations and business affairs, traffic and clearance, distribution, rights and royalty management, versioning and adaptations, signatory services, and more. The firm's 700-strong client roster includes 23 of the Top 25 largest U.S. advertising agencies and 23 of the Top 25 largest U.S. advertisers. The company presently has direct relationships with 30 clients abroad and works closely with foreign affiliates of its major U.S. clients, including General Motors, Chrysler, COTY, Publicis and mcgarry bowen. The company's 250-person staff provides round-the-clock services from offices in New York, Chicago, Los Angeles and, beginning today, its new London location.
"As the world becomes smaller, and borders and boundaries have blurred, we're being called upon by clients to assist them with a host of critical and complex services on a global basis," states Talent Partners' President and CEO Paul Muratore. "Ken will be focused on establishing our relationships and broadening the scope of our work across agency holding companies, agencies, advertisers and marketing firms. He will also serve as the 'go-to guy' for Europeans who want to tap much-desired American talent, from actors to musicians."
"I couldn't be more excited about joining Talent Partners, to be the international ambassador of a company which has been the innovator and leader in so many areas of talent and production support with such a sterling record of expertise and high-quality service," states Holden.
Holden began his career back in 1982 in media and account management at Ted Bates Advertising. In 1988, he joined Donovan Data Systems, where he worked in media and production, in Toronto, New York and eventually London. In 2003, Ken joined WPP to lead the Kantar Media Software Group. For the past four years, Holden has partnered on a variety of forward-thinking projects with MBS International, GlobalAdSource, Italian social media experts Blogmeter and European media monitoring company Yacast.