|By PR Newswire||
|October 2, 2012 05:00 AM EDT||
STILLWATER, Minn., Oct. 2, 2012 /PRNewswire/ -- Just in time for the holiday gift-giving season, shoppers now have an online resource that specializes in unique, personal gifts for women.
BuyerAtLarge.com is a retail website that caters to women searching for a personal and meaningful gift for their mom, sister, friend or colleague. Products range from inspirational and humorous wall art to jewelry with messages; themed mugs to conversational t-shirts.
Originally created in 2010 as a business-to-business (B2B) model, the company has re-launched as business-to-consumer.
"There is great satisfaction in finding the perfect gift for a loved one, but few companies provide an assortment that speaks personally to the gift recipient," says Christine Jaeger, president. "Our products are carefully selected to be personal in nature. When you want a gift that's distinctive and special, we do the work for you."
Jaeger has 17 years of experience as a gift buyer for companies like Target Corporation, USGA catalog, BBC America Shop and Collectables Direct. She is on the advisory board of Gift Shop magazine and has consulted for several retailers acting as the "buyer at large" curating unique and top-selling gift products.
"Our target customer is smart, savvy, but also super busy," she said. "She wants to find something handmade, personalized, inspirational or funny — something that says just the right thing."
Jaeger and her team have worked to make the site a fun shopping experience — "where you find products that trigger emotion and elevate the senses," she adds. "You may even end up buying something just for yourself."