|By Business Wire||
|October 23, 2012 12:08 AM EDT||
International Star Registry® makes history again today with the national launch of the first cosmic payments application for the battery-powered Dynamics ePlate™ credit card device. The innovative offering lets consumers earn the ability to name a star with every purchase.
When the Name Your Star experience™ is selected, a consumer will earn the ability to name a star for every $500 the consumer spends anywhere they use their Dynamics ePlate™ credit card device. The option to name a star is delivered instantly the second the purchase is completed. When 10 stars are collected, the consumer is mailed a Star Kit complete with a parchment certificate and map identifying the star in the night sky free-of-charge.
Consumers can sign up for a battery-powered Dynamics ePlate™ credit card device at http://dynamicsinc.com/InternationalStarRegistry
“Being able to name stars with every purchase will leave consumers with stars in their eyes,” said Rocky Mosele, President of the International Star Registry®. “The new ePlate™ device and our experience™ app is out of this universe.”
“Our users can now name their place in the cosmos,” said Jeff Mullen, CEO of Dynamics. “Every time their ePlate™ device lights up, it will remind them of their light in the sky.”
The ePlate™ credit card device is subject to a credit approval.
How It Works
ePlate™ is connected to an ecosystem of experience™ providers that each deliver an individualized brand experience, through an experience™ application, to the consumer. Prior to a purchase, consumers select multiple experience™ applications on their smart phone, tablet, or computer to port to their ePlate™ device. At the time of purchase, the consumer can use different buttons on their ePlate™ device to select different experience™ applications. To learn more about the ePlate™ device, watch the video at www.dynamicsinc.com.
About Dynamics Inc.
Dynamics Inc., founded in 2007 by Jeff Mullen, designs and manufactures intelligent battery-powered payment devices and advanced payment platforms. The company won the $1M People's Choice Award at DEMO Fall 2010, four Finovate Best of Show awards, and Best in Show for Personal Electronics at the 2011 International CES show. Dynamics investors include Adams Capital Management and Bain Capital Ventures. For more information, visit www.dynamicsinc.com.
About International Star Registry®:
Naming stars since 1979, our list of satisfied customers include celebrities, dignitaries, and individuals worldwide. We have named hundreds of thousands of stars for people from all walks of life. So, whether it be for your sweetheart or your top sales agent, a star name makes a unique and welcome gift.
The International Star Registry ® gift package includes a beautiful 12" x 16" parchment certificate, available framed or unframed, with the name of your choice, dedication date, and telescopic coordinates of the star. You'll also receive an informative booklet with charts of the constellations plus a larger, more detailed chart with the star you name encircled in red.
Because these star names are copyrighted with their telescopic coordinates in the book, "Your Place in the Cosmos," future generations may identify the star name in the directory and, using a telescope, locate the actual star in the sky.