|By PR Newswire||
|November 1, 2012 05:00 AM EDT||
CHICAGO, Nov. 1, 2012 /PRNewswire/ -- Apartments.com announces the launch of its YouTube™1 brand channel today. Renters can now access all Apartments.com listings, including walk–through video tours of apartments, by visiting www.youtube.com/apartmentscom. YouTube is the second most used search engine next to Google, and more than 100 million Americans watched online videos on average each day last year, a 43 percent increase from the year before, according to comScore. As the first online rental resource to provide a map-based search on YouTube, Apartments.com allows apartment hunters to look for and interact with property videos directly on their favorite online video destination.
"We conducted third-party research, revealing apartment seekers prefer video tours focused on the interior of an apartment," said Dick Burke, senior vice president and general manager of Apartments.com. "In fact, eight in 10 respondents indicated they would likely view a walk-through style video, which led to us the launch of walk-through videos on our website. By extending this sought-after content to YouTube, we are able to provide renters with the types of apartment videos they want on the same video platform they are primarily using to search."
Apartment hunters can choose from a variety of options to begin their search on the Apartments.com YouTube channel, including by city and state, ZIP code, rent or number of bedrooms and bathrooms. Additionally, renters can view local information and nearby apartments and choose to view results in either a map or list view.
For socially savvy apartment seekers, there is also an option to seamlessly share real-time feedback during their apartment hunt through Facebook, Twitter or commenting directly on the Apartments.com YouTube channel.
Renters looking for more information on apartments may contact an apartment community directly from YouTube, or by viewing full apartment details on Apartments.com.
1 YouTube is a registered trademark of YouTube, LLC.
Apartments.com (http://www.apartments.com) is a leading national apartment Internet listing subscription service with more than 50,000 unique addresses representing millions of rental units from managed properties, newspaper classifieds and for-rent-by-owner properties. By incorporating the most relevant products to reach renters, including personalized searches and highly-visual ads featuring live chat, real-time rent, online video walk-through demonstrations, professional photography, a mobile website and iPhone and Android apps, Apartments.com creates easy access to its listings. Providing unmatched exposure to its advertisers through an intuitive name, strategic search engine placements and featured partnerships and more than 120 newspaper websites and innovative emerging media, Apartments.com reaches millions of renters nationwide, driving both qualified traffic and highly-engaged renters to leasing offices across the country. Apartments.com is a division of Chicago-based Classified Ventures, LLC. The Apartments.com network of apartment rental websites includes Apartment Home Living (http://www.apartmenthomeliving.com), a leading social media apartment website distinguished by a "live for fun" community experience, proprietary lifestyle matching and local living guides to help renters find their perfect place to live; Rental Homes Plus (http://www.rentalhomesplus.com), an online destination where house hunters who prefer to rent can choose from a robust inventory of houses, condos, town houses, duplexes and apartments from around the country; and Rentfish (http://www.rentfish.com), a national apartment website offering customizable searches by neighborhood, favorite coffee spot, sports arena, famous landmark and more.