SYS-CON MEDIA Authors: Roger Strukhoff, Pat Romanski, Elizabeth White, Glenn Rossman, Cynthia Dunlop

News Feed Item

Edge Legal Marketing Adds Media Relations Expert Erin Jones to Account Leadership Team

Public Relations Veteran Named Senior Account Manager and Media Relations Strategist

MINNEAPOLIS, MN -- (Marketwire) -- 11/07/12 -- Edge Legal Marketing (http://www.edgelegalmarketing.com), a marketing and public relations firm serving the needs of companies targeting the legal market, today announced that Erin Jones has joined the company as senior account manager and media relations strategist. A seasoned messaging and media expert with decades of experience in legal and technology industry sectors, Jones will spearhead inventive media relations programs that drive brand recognition and leadership for Edge Legal Marketing's legal vendor clients.

"At Edge, we have established a proven legal marketing and public relations services model that gives clients the targeted and customized reach they need to attract their target audience," said Amy Juers, founder and CEO of Edge Legal Marketing. "As a highly accomplished public relations professional, Erin brings a wealth of expertise in the legal industry and beyond that will further enhance our suite of services. With her results-oriented approach and extensive network of media contacts, she will be a valuable addition to our growing team."

With more than 22 years of public relations and corporate communications experience, Jones has an impressive track record for building stand-out messaging programs and media placement campaigns that capture industry mind share and generate volumes of press coverage that track directly to clients' marketing goals. Prior to joining Edge Legal Marketing, Jones was a public relations consultant who played an instrumental role in developing the effective media relations strategies for large international organizations as well as industry start ups. Jones has also previously served as a public relations executive for Quest Software, VERITAS Software and Seagate Software, and has counseled numerous organizations on their public relations strategies including Iron Mountain Digital, Metalogix, Mimosa Systems (now part of Autonomy), Red Hat, and QUALCOMM. With years of both in-house corporate experience and agency-side client management, Jones has generated volumes of coverage for her clients including stories in Bloomberg Businessweek, Forbes, Fortune, New York Times, USA Today and the Wall Street Journal.

"Edge has truly set the bar in delivering innovative marketing and public relations programs for the legal market. Their combination of industry expertise, creativity and execution excellence is beyond compare," said Jones. "I am pleased to be joining a team of such talented and experienced marketing professionals and look forward to contributing to the ongoing success of Edge's growing list of clients."

Jones, who is based in Charlotte, earned a bachelor's degree in communications and public relations from California State University, Fullerton.

About Edge Legal Marketing
Edge Legal Marketing (http://www.edgelegalmarketing.com) delivers marketing and public relations expertise to service, software, and hardware providers targeting the legal market. The company helps B2B businesses market and sell their products and services to corporate legal departments, law firms, federal and state courts, and legal associations. Edge Legal Marketing services include strategic planning, marketing, and e-marketing action plans, alliance building, website development, market research, public relations, and advertising (concept and media plans).

Erin Jones
Edge Legal Marketing
704.664.2170
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Samsung VP Jacopo Lenzi, who headed the company's recent SmartThings acquisition under the auspices of Samsung's Open Innovaction Center (OIC), answered a few questions we had about the deal. This interview was in conjunction with our interview with SmartThings CEO Alex Hawkinson. IoT Journal: SmartThings was developed in an open, standards-agnostic platform, and will now be part of Samsung's Ope...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an In...
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud...
In her General Session at 15th Cloud Expo, Anne Plese, Senior Consultant, Cloud Product Marketing, at Verizon Enterprise, will focus on finding the right mix of renting vs. buying Oracle capacity to scale to meet business demands, and offer validated Oracle database TCO models for Oracle development and testing environments. Anne Plese is a marketing and technology enthusiast/realist with over 19...
StackIQ offers a comprehensive software suite that automates the deployment, provisioning, and management of Big Infrastructure. With StackIQ’s software, you can spin up fully configured big data clusters, quickly and consistently — from bare-metal up to the applications layer — and manage them efficiently. Our software’s modular architecture allows customers to integrate nearly any application wi...
As Platform as a Service (PaaS) matures as a category, developers should have the ability to use the programming language of their choice to build applications and have access to a wide array of services. Bluemix is IBM's open cloud development platform that enables users to easily build cloud-based, creative mobile and web applications without having to spend large amounts of time and resources o...
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at Internet of @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, will discuss how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will nee...
When you set off to build an app that will change the world, designing your system architecture to be reliable and scalable is important but the stark reality is that, for your MVP, you probably had a “need for speed” (of development). You didn’t know what all the axes were to scale your application, where your stress points would be, and what weird and wonderful ways your customers would use it d...
Compute virtualization has been transformational, yet security policy implementation and enforcement has lagged behind in agility and automation. There are a number of key considerations when implementing policy in private and hybrid clouds. In his session at 15th Cloud Expo, Holland Barry, VP of Technology at Catbird, will discuss the impact of this new paradigm and what organizations can do to...
SYS-CON Events announced today that Red Hat, the world's leading provider of open source solutions, will exhibit at Internet of @ThingsExpo, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Red Hat is the world's leading provider of open source software solutions, using a community-powered approach to reliable and high-performing cloud, Linux, ...