SYS-CON MEDIA Authors: Scott Bampton, Greg Ness, Elizabeth White, Glenn Rossman, Pat Romanski

News Feed Item

Hawaiian, Virgin America Announce Frequent Flyer Partnership, Code Share Agreement

HawaiianMiles Members Can Now Earn, Redeem Miles for Travel on Virgin America

HONOLULU and SAN FRANCISCO, Nov. 15, 2012 /PRNewswire/ -- Hawaiian Airlines and Virgin America, two award-winning U.S. airlines, today announced new cooperative marketing agreements that expand the reach of their respective networks and provide a range of new travel benefits for their customers.

(Logo: http://photos.prnewswire.com/prnh/20040827/LAF044LOGO)

Starting today, members of HawaiianMiles, the Hawaiian Airlines loyalty program, are able to redeem their miles for award travel on all Virgin America routes, and members of Virgin America's Elevate® frequent flyer program can now redeem Elevate points for flights on all routes flown by Hawaiian.

The two airlines also announced that Hawaiian Airlines has placed its two-letter booking code on Virgin America flights to Boston, Dallas, Fort Lauderdale, Washington D.C. (IAD); New York (JFK); Las Vegas; Los Angeles; Chicago; Philadelphia; Portland, Oregon; Seattle and San Francisco. This agreement, only the second code share agreement for California-based Virgin America, now offers seamless booking and one-stop check-in on a single ticket for guests traveling between Hawai'i and multiple Virgin America destinations in the U.S.

"Through this new partnership with Virgin America, HawaiianMiles members have convenient access to a host of new cities across the country with high quality service throughout their journey," said Peter Ingram, Hawaiian's executive vice president and chief commercial officer. "We look forward to sharing our island hospitality with all of Virgin America's Elevate members and welcoming new guests from cities we do not serve directly today."

Under the code share agreement, travelers can purchase tickets on Hawaiian's website at www.HawaiianAirlines.com, through its Reservations call center at 1-800-367-5320, from a travel agent or via online travel agencies. Both Hawaiian Airlines and Virgin America will check bags through to guests' final destinations and will issue boarding passes at initial check in for connecting flights on Virgin America and Hawaiian. HawaiianMiles members are able to earn mileage on all code share flights covered by the agreement.

"This agreement enables us to offer guests a seamless travel experience as they travel on our two airlines – between us, we've won countless travel awards for excellent guest service – and our Virgin America teammates look forward to welcoming Hawaiian Airlines guests onboard our flights," said John MacLeod, Virgin America's senior vice president for planning and sales. "The addition of Hawaiian to our roster of partners is a very special Virgin America 'mahalo' for our loyal Elevate members, who can now redeem points for Hawaiian reward travel. Our guests have been asking us for a way to get to the Aloha State since our launch, and we were listening."

Hawaiian is the third airline partner added to join Virgin America's Elevate program and the first Elevate airline partner outside the Virgin airline family – Virgin Atlantic and Virgin Australia were already Elevate partners. The linkup will make it possible for Elevate members to fly to Hawai'i for as low as 20,000 Elevate reward points.* Elevate members may now start booking on Hawaiian by calling Virgin America 1.877.FLY.VIRGIN (1.877.359.8474).

Earlier this year, Virgin America rolled out enhancements to its Elevate frequent flyer program – including Elevate Gold and Elevate Silver status levels that offer perks such as: priority check-in, security clearance and boarding; points earning bonuses; free checked bag allowances; enhanced digital/social rewards; private discounts; an expanded advance purchase upgrade window for the airline's exclusive eight-seat First Class; complimentary space-available upgrades to the carrier's premium Main Cabin Select service; and complimentary access to the best seat assignments within Main Cabin. 

*Terms & conditions: All redemptions are Reward Seats, subject to availability and to the Elevate Terms and Conditions. Reward bookings are not eligible to earn points. Point levels are based on an adult booking. Infant redemption bookings are not permitted. 20,000 point level is from the West Coast cities served by Hawaiian Airlines to Honolulu in the Coach cabin. $5 taxes and fee apply.

About Hawaiian Airlines: Hawaiian has led all U.S. carriers in on-time performance for each of the past eight years (2004-2011) as reported by the U.S. Department of Transportation. Consumer surveys by Conde Nast Traveler, Travel + Leisure and Zagat have all ranked Hawaiian the highest of all domestic airlines serving Hawai'i. Now in its 84th year of continuous service, Hawaiian is Hawai'i's biggest and longest-serving airline, as well as the largest provider of passenger air service from its primary visitor markets on the U.S. mainland. Hawaiian offers nonstop service to Hawai'i from more U.S. gateway cities (11) than any other airline, along with service from Japan, South Korea, the Philippines, Australia, American Samoa, and Tahiti. New nonstop service will begin between Honolulu and Brisbane, Australia (November 27, 2012), and Auckland, New Zealand (March 13, 2013). Hawaiian also provides approximately 170 daily jet flights between the Hawaiian Islands. Hawaiian Airlines, Inc. is a subsidiary of Hawaiian Holdings, Inc. (NASDAQ: HA). Additional information is available at HawaiianAirlines.com. Follow updates on Twitter about Hawaiian (@HawaiianAir) and its special fare offers (@HawaiianFares), and become a fan on its Facebook page (Hawaiian Airlines).

About Virgin America: Headquartered in California, Virgin America offers guests attractive fares and a host of innovative features aimed at reinventing air travel.  Virgin America was named "Best Domestic Airline" in the Conde Nast Traveler 2008, 2009, 2010, 2011 and 2012 'Readers' Choice' Awards and "Best Domestic Airline" in Travel + Leisure's 2008, 2009, 2010, 2011 and 2012 'World's Best' Awards. The airline's base of operations is SFO's sleek new Terminal 2. The airline's new aircraft offer interactive in-flight entertainment systems and power outlets near every seat.  Virgin America flies to San Francisco, Los Angeles, New York, Washington D.C. (IAD), Seattle, Las Vegas San Diego, Boston, Fort Lauderdale, Orlando, Dallas Fort-Worth, Los Cabos, Cancun, Chicago, Puerto Vallarta, Palm Springs (seasonally), Philadelphia, Portland and Washington D.C.'s Reagan National (DCA).For more, visit: www.virginamerica.com/. For more information on Virgin America's code share and interline partners, please visit: http://www.virginamerica.com/travel/virgin-partners.html

SOURCE Hawaiian Airlines

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
The 4th International DevOps Summit, co-located with16th International Cloud Expo – being held June 9-11, 2015, at the Javits Center in New York City, NY – announces that its Call for Papers is now open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and ...
We live in a time when seconds – even milliseconds – can have a dramatic economic impact on your company’s future. With technology being the primary conduit for consumer interaction, the user experience is at center stage. User experience will be a deciding factor in separating the future winners from the losers. By building more speed and agility into the application delivery process, DevOps prom...
When an enterprise builds a hybrid IaaS cloud connecting its data center to one or more public clouds, security is often a major topic along with the other challenges involved. Security is closely intertwined with the networking choices made for the hybrid cloud. Traditional networking approaches for building a hybrid cloud try to kludge together the enterprise infrastructure with the public clou...
Ixia develops amazing products so its customers can connect the world. Ixia helps its customers provide an always-on user experience through fast, secure delivery of dynamic connected technologies and services. Through actionable insights that accelerate and secure application and service delivery, Ixia's customers benefit from faster time to market, optimized application performance and higher-qu...
SYS-CON Events announced today that Stratogent will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Stratogent is a custom managed services organization based in San Mateo, California. We design, implement, and support mission critical infrastructure 24x7 on premises, in datacenters and in t...
SYS-CON Events announced today that Grid Dynamics, the leading provider of scalable eCommerce technology solutions, will exhibit at DevOps Summit Silicon Valley, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Grid Dynamics is a leading provider of open, scalable, next-generation commerce technology solutions for Tier 1 retail. Grid Dynamics h...
SYS-CON Events announced today that Harbinger Systems will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Harbinger Systems is a global company providing software technology services. Since 1990, Harbinger has developed a strong customer base worldwide. Its customers include software product...
SYS-CON Events announces a new pavilion on the Cloud Expo floor where WebRTC converges with the Internet of Things. Pavilion will showcase WebRTC and the Internet of Things. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices--co...
The only place to be June 9-11 is Cloud Expo & @ThingsExpo 2015 East at the Javits Center in New York City. Join us there as delegates from all over the world come to listen to and engage with speakers & sponsors from the leading Cloud Computing, IoT & Big Data companies. Cloud Expo & @ThingsExpo are the leading events covering the booming market of Cloud Computing, IoT & Big Data for the enterp...
Docker offers a new, lightweight approach to application portability. Applications are shipped using a common container format and managed with a high-level API. Their processes run within isolated namespaces that abstract the operating environment independently of the distribution, versions, network setup, and other details of this environment. This "containerization" has often been nicknamed "th...