SYS-CON MEDIA Authors: Adrian Bridgwater, Yeshim Deniz, Elizabeth White, Sean Houghton, Glenn Rossman

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Cloud Telephony: Technology and Market Analysis & Forecast 2012-2017

NEW YORK, Nov. 19, 2012 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:

Cloud Telephony: Technology and Market Analysis & Forecast 2012-2017

http://www.reportlinker.com/p01042100/Cloud-Telephony-Technology-and-Mar...

When most people think of the Cloud, they think about infrastructure hosting as it is a cost effective alternative for enterprise application implementation and ongoing operations. However, few people understand the potential in Cloud Telephony, which represents a significant opportunity for replacement of traditional telecommunications systems, especially for small-to-medium businesses (SMB) communications services.

Some of the advantages of Cloud Telephony include unified communication system without maintaining hardware, software and maintenance cost reduction, single number integration, common system to support multiple locations, improved disaster recovery, and cost effective operations. The Cloud Telephony ecosystem includes cloud telephony providers, smartphone manufacturers, cloud telephony API providers, and various customers such as large corporations, SMB, and various intermediaries.

This research evaluates key growth parameters and market and technology trends for cloud telephony. The report includes market projections and comparative analysis for SMBs, large organizations, NGOs, governments, VoIP vendors, and telecom operators.

Target Audience

-VoIP service providers including MSO and OTT operators

-Non-traditional telephony service providers such as Google

-Traditional fixed/wireline and mobile/wireless network operators

Companies in Report

IndiaTable of Contents

1.1 RESEARCH METHODOLOGY 7

1.2 KEY BENEFITS OF THE REPORT 7

1.3 QUESTIONS ANSWERED IN THE REPORT 7

2.0 INTRODUCTION 9

3.0 CLOUD TELEPHONY: TECHNOLOGICAL BACKGROUND 10

3.1 WHAT IS CLOUD TELEPHONY 10

3.2 TECHNOLOGIES 11

3.2.1 SIP 11

3.2.2 IVR 14

3.3 COMPARATIVE USE OF TELEPHONY TECHNOLOGY BY SIP VS. IPBX VS. IVR 2011 - 2016 17

3.4 SPEECH TECHNOLOGY: A NEW TECHNOLOGICAL OPPORTUNITY FOR CLOUD TELEPHONY 18

3.5 PREREQUISITES FOR CLOUD TELEPHONY 19

4.0 SECURITY AND PRIVACY CONCERN FOR SUCCESSFUL CLOUD TELEPHONY 20

4.1.1 DOS ATTACK 20

4.1.2 UN-AUTHORIZED CALL 20

4.1.3 BOUNCE ATTACK 21

4.1.4 PERSONALIZATION 21

4.1.5 MEDIA SPECIFIC ATTACK 21

4.1.6 MALICIOUS CODE INJECTION 21

4.1.7 VOIP PHISHING 21

4.1.8 TOLL FRAUD 22

4.1.9 SPIT 22

4.1.10 TOOLS 22

4.2 SOLUTIONS FOR SECURED CLOUD TELEPHONY SYSTEM 22

4.2.1 SECURED LOG ON 22

4.2.2 SECURED TRANSACTION 23

4.2.3 CONTINUOUS MONITORING AND AUDIT 23

4.2.4 ANTI VIRUS SYSTEM 23

4.2.5 USING SIP PROXY 23

4.2.6 SIP ENCRYPTION TECHNIQUE 23

4.2.7 NETWORK INFRASTRUCTURE 23

4.2.8 AUTHENTIC UPGRADE 24

4.2.9 USE SECURED PROTOCOLS 24

4.2.10 USE DEDICATED SERVER 24

5.0 PRESENT STATUS OF CLOUD TELEPHONY: AT A GLANCE 25

5.1 MARKET SHARE OF POPULAR VOIP VENDOR 25

5.1.1 FRING 25

5.1.2 SKYPE 26

5.1.3 GOOGLE VOICE 26

5.1.4 CALL RATE FOR DIFFERENT CLOUD TELEPHONY PROVIDER 28

5.1.5 MONTHLY COST FOR DIFFERENT PROVIDER 28

5.2 CLOUD TELEPHONY MARKET VALUE PROJECTION 2012-2017 29

5.3 COMPARATIVE REVENUE OF DIFFERENT CLOUD TELEPHONY TELECOM OPERATORS SERVICE PROVIDER: 2010-2012 32

5.4 COMPARATIVE ANNUAL REVENUE OF VOIP: 2010-2018 33

5.5 NEXT GENERATION VOICE: VOLTE 34

5.6 VOICE OVER LTE VIA GENERIC ACCESS (VOLGA) 35

6.0 TRADITIONAL PHONE SYSTEM VS CLOUD TELEPHONY 37

6.1 DISADVANTAGES OF TRADITIONAL PHONE SYSTEM 37

6.1.1 LIMITATIONS FOR OFFSHORE OFFICES 37

6.1.2 LACK OF SCALABILITY 37

6.1.3 INCREASED NUMBER OF CLOUD BASED COMPANY 38

6.1.4 COST 38

6.1.5 UNIFIED COMMUNICATION 38

6.1.6 NUMBER OF EXTENSION 38

6.1.7 ADDITIONAL HARDWARE AND SOFTWARE OF TRADITIONAL PHONE LINE 39

6.1.8 RISK OF OWNERSHIP 39

6.1.9 NO CONCURRENT USE 39

6.1.10 MULTIPLE WORKING SITES 39

6.1.11 LIMITED OPERATION 39

6.2 HOW CLOUD TELEPHONY CAN SOLVE DRAWBACKS OF TRADITIONAL PHONE SYSTEM 40

6.2.1 NUMBER OF EXTENSION 40

6.2.2 CONCURRENT CONNECTION 40

6.2.3 UNIFIED COMMUNICATION 40

6.2.4 DYNAMIC NUMBER OF EXTENSION 41

6.2.5 COST 41

6.2.6 REMOTE WORKING AREA 41

6.2.7 NO ADDITIONAL HARDWARE AND SOFTWARE 42

6.2.8 HUGE NUMBER OF APPLICATIONS 42

6.3 INDUSTRY PREFERENCE OVER TRADITIONAL COMMUNICATION SYSTEM 42

6.3.1 INTERACTION WITH CUSTOMER AND QUICK RESPONSE 42

6.3.2 SCALABILITY 43

6.3.3 GLOBALIZATION AND LOCAL TRANSPARENCY 43

6.3.4 FLEXIBLE AND EASILY REACHABLE 44

6.3.5 EASY MAINTENANCE 45

6.4 COMPARATIVE ANALYSIS OF THE FACILITIES OF CLOUD TELEPHONY AND TRADITIONAL PBX 45

6.5 MAIN REASONS BEHIND CLOUD TELEPHONY PREFERENCE FOR CURRENT INDUSTRY 47

6.5.1 CROWD SOURCING 47

6.5.2 SINGLE HELP CENTER NUMBER 47

6.5.3 COLLABORATIVE COMMUNICATION 48

6.5.4 INTEGRATION WITH OTHER SERVICE 48

6.5.5 NO ADDITIONAL STAFF FOR PHONE SYSTEM MAINTENANCE 48

6.5.6 COST 49

7.0 ADVANTAGES AND DISADVANTAGES OF CLOUD TELEPHONY 50

7.1 ADVANTAGES 50

7.1.1 FLEXIBILITY 50

7.1.2 SCALABILITY 50

7.1.3 LOW COST 50

7.1.4 HUGE FUNCTIONALITY 51

7.1.5 EASY TO INTEGRATE WITH OTHER SERVICES 52

7.1.6 EASY ADMINISTRATION 52

7.1.7 SECURED 52

7.1.8 NO WIRE 52

7.1.9 CONTINUOUS MONITORING 53

7.1.10 UNIFIED COMMUNICATION 53

7.1.11 FREE FROM NATURAL DISASTER 53

7.1.12 HYBRID SYSTEM 53

7.1.13 SUCCESS OF BUSINESS 53

7.1.14 MAGIC OF CLOUD 54

7.2 DISADVANTAGES 54

7.2.1 POWER SUPPLY 54

7.2.2 HOME SYSTEM INTEGRATION 54

7.2.3 911 SERVICE 54

7.2.4 INTERNET CONNECTION 55

7.2.5 SECURITY THREAT 55

7.2.6 PROCESSOR POWER 55

7.2.7 TRAFFIC 55

7.2.8 CALL LATENCY 55

7.2.9 POOR AUDIO QUALITY OF VOIP 55

7.2.10 COMPLICATED FEATURE LIST 56

7.2.11 DEPENDENCY ON SERVER 56

7.2.12 LACK OF REDUNDANCY 56

7.2.13 LOSS OF PERSONAL INFORMATION 56

8.0 OPPORTUNITIES AND CHALLENGES OF CLOUD TELEPHONY 57

8.1 VAAS 57

8.2 OPEN THE DOOR TO UTILIZE SPEECH TECHNOLOGY 57

8.3 ROBUST UNIFIED COMMUNICATION PLATFORM 58

8.4 CALL SERVICE 58

8.5 OPPORTUNITIES FOR INDUSTRY 58

8.6 OPPORTUNITIES FOR TELECOM 59

8.7 OPPORTUNITIES FOR NGO 61

9.0 GOVERNMENT & CLOUD TELEPHONY 63

9.1 SCOPE OF CLOUD TELEPHONY SERVICES 63

9.1.1 JUDICIARY HELP LINE FOR GENDER AND DOMESTIC VIOLENCE 63

9.1.2 BANK SERVICE 63

9.1.3 IMMUNIZATION PROGRAM 64

9.1.4 DISASTER MANAGEMENT: EMERGENCY ANNOUNCEMENT 64

9.2 SOCIAL WELFARE & CLOUD TELEPHONY 64

9.3 CASE STUDY: INDIA & CLOUD TELEPHONY 65

9.3.1 FARMERS AND FISHERMEN HELPLINE USING CLOUD TELEPHONY 65

9.3.2 CLOUD TELEPHONY & IVRS BASED DAILY MONITORING SYSTEMS 66

9.3.3 HYUNDAI TRIDENT 67

10.0 CLOUD TELEPHONY ADOPTION FOR BUSINESS GROWTH 69

10.1 WHY BUSINESS NEED CLOUD TELEPHONY 69

10.2 CHECKLIST TO DETERMINE THE NECESSITY OF CLOUD TELEPHONY 70

10.2.1 DO YOU WANT TO REDUCE PHONE SYSTEM AND PHONE SERVICE COST? 70

10.2.2 DO YOU NEED UNIFIED AND FLEXIBLE COMMUNICATION SYSTEM? 71

10.2.3 IS YOUR COMPANY SIZE CHANGE DYNAMICALLY? 71

10.2.4 DO YOU HAVE MOBILE EMPLOYEES? 71

10.2.5 DO YOU NEED 24/7 SERVICE SOLUTION? 71

10.2.6 DO YOU HAVE MULTIPLE OFFSHORE OFFICES? 71

10.2.7 DO YOU WANT TO CONNECT WITH DIFFERENT TYPE OF INDUSTRY? 72

10.2.8 IS THE DEGREE OF COLLABORATION OF YOUR COMPANY IS HIGH? 72

10.2.9 DO YOU NEED STANDARDIZED AND SECURED COMMUNICATION? 72

10.2.10 IS YOUR REQUIREMENT CHANGES DYNAMICALLY? 72

10.2.11 DO YOU NEED OTHER VOICE RELATED PERIPHERAL? 73

10.2.12 DO YOU NEED OTHER SERVICES TO BE INTEGRATED? 73

10.2.13 IS YOUR OFFICE IS IN NATURAL DISASTER PRONE AREA? 73

10.2.14 IS YOUR POWER SUPPLY UNPREDICTABLE? 73

10.2.15 DO YOU HAVE ANALOG DEVICES THAT NEED TO INTERFACE WITH YOUR PHONE SYSTEM 73

10.2.16 WHAT ARE YOUR FAX REQUIREMENTS? 73

10.2.17 WHAT ARE THE MAIN REQUIREMENTS OF YOUR BUSINESS CALL? 74

10.2.18 DO YOU WANT TO MONITOR AND RECORD YOUR CONVERSATIONS CONTINUOUSLY? 74

10.2.19 DO YOU NEED INTERACTIVE SURVEY AND CUSTOMER FEEDBACK FROM CUSTOMERS? 74

10.2.20 DO YOU WANT TO PARTICIPATE IN THE "GO GREEN" COMMITMENT OF WORLD? 74

10.3 CONSIDERATION FOR SELECTION OF CLOUD SERVICE PROVIDER 74

10.4 BUSINESS GROWTH FOR CLOUD TELEPHONY ADOPTION 75

10.4.1 REAL STATE AND CLOUD TELEPHONY 76

10.4.2 CALL CENTER AND CLOUD TELEPHONY 76

10.4.3 CLOUD TELEPHONY AND WEB BASED SALES 77

10.4.4 SME AND CLOUD TELEPHONY 78

10.4.5 SOME SCENARIO OF BUSINESS GROWTH DUE TO CLOUD TELEPHONY ADOPTION 78

10.5 REASON BEHIND THE RELUCTANCE OF CLOUD TELEPHONY ADAPTION 79

10.5.1 SECURITY 79

10.5.2 UNKNOWN FUTURE COST 79

11.0 CONCLUSIONS AND RECOMMENDATIONS 81

List of Figures

Figure 2: SIP Use in business Network Source (copyright: Cellular Solution) 13

Figure 3: SIP working Principle (copyright: Cellular Solution) 13

Figure 4: SIP Price and Number Porting Price (copyright: SiPalto) 14

Figure 5: Comparative prediction on use of telephony technology 18

Figure 6: User (%) for different VoIP Provider 25

Figure 7: Google Voice and its Feature (copyright: Google) 27

Figure 8 : International Call Share projection for 2012-2017 31

Figure 9: Local call market value share projection for 2012-2017 32

Figure 10: Revenue of Different cloud telephony service provider 33

Figure 11: VoIP Revenue Forecast 2010-2018 34

Figure 12: VoLTE Revenue Forecast 2010-2016 34

Figure 13 : Leading Initiator of VoLGA (Copyright: VoLGA Forum) 35

Figure 14 : VoLGA Overview (copyright: VoLGA Forum) 36

Figure 15 : User preference for Placing Order 43

Figure 16: IP telephony adoption projection 2012-2016 59

Figure 17: Revenue share of telecom industry 60

Figure 18: process Flow of Fishermen Helpline (copyright: SBI Youth of India Report) 66

List of Tables

Table 2: Google Voice: super low rates compare to the competition (copyright: Google) 27

Table 3: Comparative Call rate per minute for some important countries 28

Table 4: Cost Breakdown for Vonga, Ooma, MagicJack Plus, Skype and Google Voice 29

Table 5: Future Plans: Two major competitor's of cloud telephony 30

Table 6 : Middle East and Africa Mobile VoIP Revenue Forecast 2012-2017 ($Billions, AGR %, CAGR %) 33

Table 7 : Comparative Analysis of the facilities of Cloud Telephony and Traditional PBX 47

To order this report:Telecommunication_Services Industry: Cloud Telephony: Technology and Market Analysis & Forecast 2012-2017

Nicolas Bombourg

Reportlinker

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