SYS-CON MEDIA Authors: Elizabeth White, Peter Silva, Liz McMillan, Yeshim Deniz, Pat Romanski

News Feed Item

Wrenchers Body Products LLC Takes Branding of Babied Hands™ Lotion to New Heights Thanks to Virsitil, Inc. Graphic Design Firm

FALLBROOK, Calif., Dec. 3, 2012 /PRNewswire/ -- In the Wild West, branding began as a way to distinguish one person's cattle from another by means of a hot iron stamp. Today, branding is a powerful marketing tool used to sell goods in the marketplace. Ultimately it's what drives potential customers to choose one product over another. That's why Wrenchers Body Products LLC, http://www.wrenchersbodyshop.com, has enlisted the services of Virsitil, Inc. Graphic Design Firm, http://virsitil.com/, an Oceanside, CA-based boutique graphic and website design firm, to increase brand name recognition for their Babied Hands™ non-fragranced, non-greasy, skin-shielding lotion.

Michele Taylor, creative director of Virsitil, Inc. Graphic Design Firm, redesigned Wrenchers' product labels with metallic foil embellishments using the original icon Wrencher, a little boy. The results have taken product branding to a whole new level, according to Edward Buscis, managing member of Wrenchers.

"Virsitil's website updates have helped us show a really good face," said Buscis. "We want that continuity between our product line labeling, promotional materials and the website, while maintaining the Wrenchers story and making sure it stays on as an icon."

In maintaining Wrenchers' commitment to a strong eco-minded vision for the company, not only is their manufacturing facility powered by solar energy, its label manufacturer is wind-powered and offers recyclable label materials.

Wrenchers Body Products LLC, which has been in business officially since January 2012, began developing their products two years ago. They were the first company to introduce a botanical, natural skin cleanser for demanding situations known as Hands Maid™ and Babied Hands™ to protect working hands and reduce skin dryness and cracking. Both household products are safe for children.

Wrenchers was founded on the premise that there was a real need for these innovations in a market that has typically been dominated by petrochemical-based products. "Offering these alternatives is very exciting," said Buscis. "We know of no other products to their equal in the marketplace."

Homeowners, gardeners and machine workers alike have praised Wrenchers Body Products for allowing them to work with their hands while providing them with a new lease on clean and skin conditioning. More importantly, workers can spare their hands further punishment by avoiding harsh cleaners like the gritty orange "glop" they have been using.

Skin-Shielding Lotion Rehydrates Skin, Makes Clean-Up Easier

A two-step process using Babied Hands™ and Hands Maid™ helps provide the ultimate protection for rough hands. After applying a botanical oil base to your hands with Babied Hands™, your skin is now hydrated so you can perform your task -- whether it's fixing your child's bicycle or pulling up weeds in the garden -- without paying the price of dry skin or harsh chemical skin cleansers.

Babied Hands™ is a botanical skin lotion that uses aloe and shea. If you're about to tackle a dirty job, you first apply Babied Hands™ to your hands, which creates a botanical oil barrier as a skin-shielding lotion to help hydrate your skin, making clean-up a whole lot easier. "You may even notice that the cracks you used to have in your skin are looking better," added Buscis.

To purchase Wrenchers' products, visit its new eCommerce website, http://www.wrenchersbodyshop.com, which provides retail and wholesale pricing support along with a dealer portal for easy ordering.

About Wrenchers Body Products LLC

Based in the Village of Fallbrook in San Diego County, Calif., Wrenchers Body Products LLC is the first company to introduce a completely botanical/natural skin cleanser for heavy-duty applications in a market that has typically been dominated by petrochemical-based products. All Wrenchers products are "family friendly" and environmentally friendly. They do not test on animals -- ever! Wrenchers products undergo extreme laboratory challenge tests for microbial and micro bacterial resistance, thermal stability and product stability. Its manufacturing facility is solar-powered, FDA approved, EPA approved, California Organic Certified and uses state-of-the-art water purification. For more information, please call 760-728-8838 or visit: http://www.wrenchersbodyshop.com.

This press release was issued through eReleases® Press Release Distribution. For more information, visit http://www.ereleases.com.

SOURCE Wrenchers Body Products LLC

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Artifactory binary repository management system. As one of the most widely used binary repositories and the only repository that offers a high availability clustered solution, the integration with Artifactory helps customers easily adopt CA Release Automation to optimize their entire software development lifecycle. “Artifactory is a standard maker at the continuous-integration domain and provides the user a powerful repository experience with the freedom to choose his own tools set and ecosyste...
This talk focuses on the application of DevOps fundamentals to include network infrastructure. It draws from real deployment case studies on the extension of today's paradigms to address the challenges of the network infrastructures' ability to seamlessly and cohesively integrate into agile workflows. In this session at DevOps Summit, Arista Networks will focus on configuration management using automation with a nod to future work necessary to include telemetry and ephemeral state information....
Avnet, Inc. has announced that it ranked No. 4 on the InformationWeek Elite 100 – a list of the top business technology innovators in the U.S. Avnet was recognized for the development of an innovative cloud-based training system that serves as the foundation for Avnet Academy – the company’s education and training organization focused on technical training around top IT vendor technologies. The development of this system allowed Avnet to quickly expand its IT-related training capabilities around...
SYS-CON Events announced today that dcVAST, a leader in IT infrastructure management, support service and cloud service, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. dcVAST provides cutting-edge IT services and IT infrastructure management services. dcVAST builds robust systems that are simple, secure and serviceable. dcVAST’s IT infrastructure support and IT services expertise can help companies r...
DevOps Summit, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long developmen...
While Docker continues to be the darling of startups, enterprises and IT innovators around the world, networking continues to be a real mess. Indeed, managing the interaction between Docker containers and networks has always been fraught with complications. Without automation in networking, the vision of running Docker at scale and letting IT run the same apps unchanged on the laptop and in the data center or for any cloud cannot be realized.
SYS-CON Events announced today Isomorphic Software, the global leader in high-end, web-based business applications, will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Isomorphic Software is the global leader in high-end, web-based business applications. We develop, market, and support the SmartClient & Smart GWT HTML5/Ajax platform, combining the productivity and performance of traditional desktop software ...
The OnPage SOAP API provides programmatic access to OnPage messaging services. Typical applications include sending messages to individual OnPage users or groups and receiving tracking information for messages such as delivery and read timestamps or reply information. The API is based on open standards known collectively as "Web Services," which includes the Simple Object Access Protocol (SOAP), Web Services Definition Language (WSDL), and the XML Schema Definition language (XSD).
SYS-CON Events announced today the DevOps Foundation Certification Course, being held June ?, 2015, in conjunction with DevOps Summit and 16th Cloud Expo at the Javits Center in New York City, NY. This sixteen (16) hour course provides an introduction to DevOps – the cultural and professional movement that stresses communication, collaboration, integration and automation in order to improve the flow of work between software developers and IT operations professionals. Improved workflows will res...
Docker is becoming very popular--we are seeing every major private and public cloud vendor racing to adopt it. It promises portability and interoperability, and is quickly becoming the currency of the Cloud. In his session at DevOps Summit, Bart Copeland, CEO of ActiveState, discussed why Docker is so important to the future of the cloud, but will also take a step back and show that Docker is actually only one piece of the puzzle. Copeland will outline the bigger picture of where Docker fits a...
A new definition of Big Data & the practical applications of the defined components & associated technical architecture models This presentation introduces a new definition of Big Data, along with the practical applications of the defined components and associated technical architecture models. In his session at Big Data Expo, Tony Shan will start with looking into the concept of Big Data and tracing back the first definition by Doug Laney, and then he will dive deep into the description of 3V...
Ayla Networks, whose agile Internet of Things (IoT) platform makes it easy for manufacturers to deliver secure, connected products, today announced it has been included in the list of "Cool Vendors" in the Internet of Things report by Gartner, Inc. “Gartner knows how important it is that manufacturers of all kinds of products have the right IoT solution to help turn their products into connected ‘things,’” said David Friedman, CEO and co-founder of Ayla Networks. “The market for Ayla’s IoT pla...
SYS-CON Events announced today that CenturyLink, Inc., a leader in the network services market, has been named “Platinum Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. CenturyLink is the third largest telecommunications company in the United States and is recognized as a leader in the network services market by technology industry analyst firms. The company is a global leader in cloud infrastructure and ...
ScriptRock has been included in the list of "Cool Vendors" in the "Cool Vendors in DevOps 2015" report by Gartner, Inc.* ScriptRock provides visibility into the configuration state of an organization's IT environments, enabling the continuous delivery of mission critical services. For enterprises where downtime is not an option, ScriptRock's system-wide overwatch offers the assurance that misconfigurations and anomalies are caught before they affect the business. By satisfying this fundamental ...
As cloud gives an opportunity to businesses to buy services externally – how is cloud impacting your customers? In his General Session at 15th Cloud Expo, Fabio Gori, Director of Worldwide Cloud Marketing at Cisco, provided answers to big questions: Do you see hybrid cloud as where the world is going? What benefits does it bring? And how does Cisco connect all of these clouds? He also discussed Intercloud and Cisco’s investment on it.