Research and Markets (http://www.researchandmarkets.com/research/x6vldc/search_engines_in) has announced the addition of the "Search Engines in the US" report to their offering.

Looking Ahead: Innovative Ad Analysis and Strong Demand Will Benefit the Growing Industry

Search engines will continue to garner strength from innovative technologies that allow advertisers to determine which terms, ads and websites are most effective. After experiencing substantial growth over the five years to 2012, revenue will remain stable in the next five years. The rising penetration of the internet and location-based services will support demand over the period.

This industry includes enterprises that operate search engines and other types of search-based websites that display advertisements. These search engines typically provide search services for free and earn income when a user clicks on an advertising link, known as a "paid click." Websites may attract users to their search engines by offering a range of additional free services, such as e-mail, news, social networking, entertainment and other information.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.

Key Topics Covered:

ABOUT THIS INDUSTRY

INDUSTRY AT A GLANCE

INDUSTRY PERFORMANCE

PRODUCTS & MARKETS

COMPETITIVE LANDSCAPE

MAJOR COMPANIES

OPERATING CONDITIONS

KEY STATISTICS

JARGON & GLOSSARY

Companies Mentioned:

Yahoo! Inc.

Google Inc.

Microsoft Corporation

For more information visit http://www.researchandmarkets.com/research/x6vldc/search_engines_in