SYS-CON MEDIA Authors: Carmen Gonzalez, Sean Houghton, Glenn Rossman, Ignacio M. Llorente, Xenia von Wedel

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Just How Sneaky are You?

LONDON, December 18, 2012 /PRNewswire/ --

A perfect family game for Christmas, Sneak is an app that challenges you to literally sneak up on your iPhone, iPad or iPod Touch.

Made in Me, the BAFTA-nominated creative studio today releases Sneak, a unique and crazy new game for the whole family, now available on the App Store for iPhone, iPad and iPod touch.

     (Photo: http://photos.prnewswire.com/prnh/20121218/582977 )

The aim of the game is to lure out a collection of shy beasties that live in your device. First you must select the bait, then run off and hide. If you're quiet, a little beastie will appear, at which point you have to sneak up on it. If you make the slightest sound the beastie will bolt. But if you can get close enough to tap the screen you'll successfully take a photograph of it. The ultimate goal is to photograph all five beasties that live in the app.

Shhh... don't make a sound

Creators Made in Me had the idea for Sneak when playing an old game with their young children called 'Grandmother's Footsteps'. Using the surprisingly sensitive microphone built into Apple's mobile devices, the beasties in the app are startled by the slightest noise. New bait and beasties are unlocked with each 'super sneak' performed by the player.

Not just for kids

If you think Sneak is just for kids you're wrong, as Made in Me co-Founder James Huggins explains,

"We've had as much fun with Sneak in the studio as we have at home with the kids. Initially we imagined it would appeal exclusively to young children but it quickly became apparent that this wasn't the case. I've seen groups of so-called adults reduced to tears of laughter thanks to this app."

Apple TV compatible

If you're looking for a wonderfully inventive and novel game to play with friends and family over the festive period then Sneak is just the ticket. What's more anyone with Apple TV can play Sneak using their TV taking the experience to a whole new level.

Special Launch Offer - 69p!

Sneak is priced at £1.99 and available for iPhone, iPad and iPod Touch.

Download the Sneak app before 31.12.2012 and get it for 69p.

Get Sneak on your iPad - http://www.bitly.com/sneak_ipad

Get Sneak on your iPhone / iPod Touch - http://www.bitly.com/sneak_iphone

Watch the video - Website: http://thesneakapp.com

Sneak images - http://www.madeinme.com/sneak-images

About Made in Me

Sneak was created by Made in Me, the London based studio making children's games, apps, books and toys using only the finest of pixels. A family company in every sense, Made in Me was founded by brothers-in-law James Huggins and Mike Outlaw and the team is largely comprised of family members. Made in Me's previous work includes the BAFTA nominated The Land of Me, an interactive learning adventure for young children and the award-winning Me Books, an app that lets children create their own editions of some of the most popular picture books ever published.

For more information, interviews or images, please contact:

Jen Outlaw
Head of Marketing
Made in Me

[email protected]
+44(0)20-7749-0505


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