SYS-CON MEDIA Authors: Pat Romanski, Nikita Ivanov, Yeshim Deniz, Elizabeth White, Sean Houghton

News Feed Item

MagicBricks' Decor Section Gets a Facelift

NEW DELHI, December 19, 2012 /PRNewswire/ --

Backed by Popular Demand, the "Decor" Section on MagicBricks.com has Been Completely Revamped and Recast. In its new Avatar, Decor Becomes a Content-driven Site - Providing the Best Possible Advice

MagicBricks.com has been on the forefront of innovation in the online real estate market, and had launched its new section on home improvements - aptly branded as Decor a little over 6 months ago.

Being a responsive and proactive site, MagicBricks.com conducted a number of surveys and sought user feedback of how it can provide more value to users of the Decor section. And this revamp has been done in line with user expectations for a site of this nature.

The New Decor section comes rebuilt in time with the festive season, when buyers have moved into their new homes and are usually making the small but significant alterations and improvements to their new accommodations.  

The Top Four New Feature Enhancements  on Decor are -

1. A Brand New Look and Feel - Everything from UI, page structure, content and layout has been enhanced for easier access and more intuitive navigation. There is a greater focus on graphics orientated towards "images" with a visual appeal.

2. Social Media and Sharing Links have been deeply integrated into the website. Share concepts, ideas and images of what we like with our friends and family instantly is a tremendous value add. When coupled with the new visual focus of the site, it leads to a multiplier effect driving content consumption amongst users.

3. Wider Range - More Choice - Greater Clarity with 16 New Focus Categories. While the old site covered just 5 sections of interiors, the new section covers the entire suite -with 16 focus categories across Home Improvements, Paints, Walls, Furniture & Fixtures, Flooring, Fabric & Linen, Accessories, Lights, Home Security, Home Services, Ideas For You, Themes & Trends, Season & Festive Ideas, Space Management, Kitchen, Bath Fittings & Sanitary-ware, Vaastu - Feng Shui and even Do It Yourself Projects.

4. Creating Conversations around Content  - The expert tips and insights in hundreds of articles provide the backbone to the new site. Users are able to comment on articles and create conversations around topics of mutual relevance with other users as well, greatly enhancing the value of the content that the site provides for users. Content will be further augmented in coming days and you will see many more hundreds of relevant articles added every month from now onwards.

Three Significant Upcoming Features on the New Decor Section of MagicBricks.com -

  1. Live Chat Sessions with renowned interior designers and category experts
  2. Greater localization of content and resources - drilling down to provide even greater granularity and customization
  3. Seminars, Exhibitions and other ground events to provide face-to-face interactions.

Speaking at the re-launch, Sudhir Pai, Business Head, MagicBricks.com explained, "The effort of the new Decor section is to provide our users with more than just the primary services of buying or renting a house - we are going to support our users all the way right upto "styling up the home" that they have found through us. Decor also helps us engage with our users on an ongoing basis instead of just limiting ourselves to the "property search" period. There aren't too many organized players in this space in India and we hope that Decor, leveraging the big reach of Magicbricks, will position itself at the top."

Please do visit the site @ www.decor.magicbricks.com and tell us what you think.

About MagicBricks.com:

MagicBricks.com provides a platform for property buyers and sellers to locate properties of interest and source information on the real estate space in a clear and transparent process. With in-depth analysis and revolutionary next-gen services customized specifically to address the needs of property seekers and the real estate industry, MagicBricks.com is the leader in online real estate in India.

MagicBricks.com was launched by Times Business Solutions Limited, part of The Times of India Group in August 2006, and has grown to become India's largest property portal. With over 8,000,000 listings from across the country, MagicBricks is the biggest online property marketplace in the country.

This achievement is not by chance, but by design - based on rigorous research, unique product developments and innovations that users have supported and embraced, including pioneering Geo Grouped Inventories, Intelligent Auto Suggest, Nearby Localities, Real Estate Dialogues, PropIndex and GuruTalk. With many new products and services under development, MagicBricks will continue to provide ever-increasing value to its clients and users, and will enhance its leadership in the online property space.

Primary Media Contact: Aseem Seth TBSL, [email protected], 91-9910273367

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and asse...
"Matrix is an ambitious open standard and implementation that's set up to break down the fragmentation problems that exist in IP messaging and VoIP communication," explained John Woolf, Technical Evangelist at Matrix, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
We are reaching the end of the beginning with WebRTC, and real systems using this technology have begun to appear. One challenge that faces every WebRTC deployment (in some form or another) is identity management. For example, if you have an existing service – possibly built on a variety of different PaaS/SaaS offerings – and you want to add real-time communications you are faced with a challenge relating to user management, authentication, authorization, and validation. Service providers will w...
DevOps is all about agility. However, you don't want to be on a high-speed bus to nowhere. The right DevOps approach controls velocity with a tight feedback loop that not only consists of operational data but also incorporates business context. With a business context in the decision making, the right business priorities are incorporated, which results in a higher value creation. In his session at DevOps Summit, Todd Rader, Solutions Architect at AppDynamics, discussed key monitoring techniques...
The 3rd International @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to th...
SYS-CON Media announced that Centrify, a provider of unified identity management across cloud, mobile and data center environments that delivers single sign-on (SSO) for users and a simplified identity infrastructure for IT, has launched an ad campaign on Cloud Computing Journal. The ads focus on security: how an organization can successfully control privilege for all of the organization’s identities to mitigate identity-related risk without slowing down the business, and how Centrify provides ...
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, discussed how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money!
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
The term culture has had a polarizing effect among DevOps supporters. Some propose that culture change is critical for success with DevOps, but are remiss to define culture. Some talk about a DevOps culture but then reference activities that could lead to culture change and there are those that talk about culture change as a set of behaviors that need to be adopted by those in IT. There is no question that businesses successful in adopting a DevOps mindset have seen departmental culture change, ...
In her General Session at 15th Cloud Expo, Anne Plese, Senior Consultant, Cloud Product Marketing, at Verizon Enterprise, focused on finding the right mix of renting vs. buying Oracle capacity to scale to meet business demands, and offer validated Oracle database TCO models for Oracle development and testing environments. Anne Plese is a marketing and technology enthusiast/realist with over 19+ years in high tech. At Verizon Enterprise, she focuses on driving growth for the Verizon Cloud platfo...
"There is a natural synchronization between the business models, the IoT is there to support ,” explained Brendan O'Brien, Co-founder and Chief Architect of Aria Systems, in this SYS-CON.tv interview at the 15th International Cloud Expo®, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Gridstore™, the leader in hyper-converged infrastructure purpose-built to optimize Microsoft workloads, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Gridstore™ is the leader in hyper-converged infrastructure purpose-built for Microsoft workloads and designed to accelerate applications in virtualized environments. Gridstore’s hyper-converged infrastructure is the ...
This builds on Puppet Labs' first class Windows support, including native .MSI packages for x32 and x64 operating systems, modules to extend common Windows server management tools, including Powershell, and integrations with Microsoft Azure and Visual Studio. By automating common Windows administration tasks, Puppet Labs is enabling users to adopt DevOps practices, thereby reducing the time needed to deploy applications from weeks to hours.
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete...
WebRTC defines no default signaling protocol, causing fragmentation between WebRTC silos. SIP and XMPP provide possibilities, but come with considerable complexity and are not designed for use in a web environment. In his session at @ThingsExpo, Matthew Hodgson, technical co-founder of the Matrix.org, discussed how Matrix is a new non-profit Open Source Project that defines both a new HTTP-based standard for VoIP & IM signaling and provides reference implementations.