SYS-CON MEDIA Authors: Elizabeth White, Greg Ness, Sean Houghton, Glenn Rossman, Ignacio M. Llorente

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ESX Named One of Country's Fastest-Growing Trade Shows

The Electronic Security Expo (ESX) has been named a Fastest 50 winner by Trade Show Executive magazine, which recognizes the fastest-growing trade shows in the country. The fast-growing show, which has received much industry attention for its networking, education and all around team opportunities, was honored for the percentage of growth in total attendance for the 2011 event in Charlotte, NC.

"We're honored to have been recognized as one of the fastest-growing trade shows in the country," says George De Marco, ESX Chair. "Each year, we continue to enhance the show floor, augment the education program, and provide numerous networking events for integration and monitoring companies. This winning formula contributed to ESX being recognized for its vibrant growth.

"We remain focused on executing our strategy of providing a dynamic ecosystem for security professionals to experience at ESX, helping them develop new partnerships, uncover new business opportunities, and connect with colleagues."

The growth in total attendance from the 2010 event in Pittsburgh to the 2011 event in Charlotte was 15.1%, landing ESX in the Fastest 50 list. After the 2011 event in Charlotte, the two associations reached the $1 million mark for funds invested back into the industry.

"At a time when most trade shows were battling the Great Recession and could barely maintain attendance levels of the past, along came the Electronic Security Expo, achieving a dramatic 15% jump in attendance," says Darlene Gudea, president of Trade Show Executive Media Group.

"ESX's attendance growth eclipsed the performance of most shows in 2011," says Gudea, noting that the average tradeshow across a wide spectrum of industries grew a weak 1.9%, according to Trade Show Executive's Monthly Dashboard of Trade Show Metrics. "ESX's dramatic achievement of 15% growth propelled the show into the spotlight as the 45th fastest-growing show in the U.S. in 2011. ESX is a success story that others can emulate and is a tribute to its organizers," she says.

It's no wonder many have termed ESX the "hottest show" in the security industry, known for its exclusive focus on the security integration and monitoring market.

"ESX has grown into the must-attend event for the industry, and since it's owned by the industry's two largest associations - the Central Station Alarm Association and the Electronic Security Association - attending or exhibiting at ESX invests money back into the industry," says John Galante, president of AE Ventures, which manages the event.

ESX 2013 will head to Nashville's brand new Music City Center for its sixth annual event, June 17-21, 2013. The show will feature a brand new Mobile Apps and Interactive Services track, the return of the NexTech Seminar Track and Showfloor Space, and the brand new Virtual Workbench reviews, powered by ESA's Installation and Service Professionals Group, which will steer industry executives toward the benefits of reviewed new products.

Registration for the industry's hottest show will open in January.

SPONSORSHIP AND EXHIBITING OPPORTUNITIES

Companies interested in exhibiting at or sponsoring ESX should contact Jessica DaCosta (508-618-4226, [email protected]) or Yvonne deFuria (508-618-8330, [email protected])

About ESX

Owned, directed and sponsored by industry leading trade associations, ESA and CSAA, ESX is the education and networking event for security integration and monitoring companies. ESX offers the highest quality and most comprehensive seminar program, the most interesting and enjoyable networking events and the most focused exposition in the industry. ESX attracts the biggest, best and most progressive installing and monitoring companies in the world to meet with hundreds of exhibiting electronic security equipment vendors and industry service providers. For more information, visit www.ESXweb.com.

About ESA

Established in 1948, the Electronic Security Association (ESA) is the largest trade association representing the electronic life safety and security industry. Member companies install, integrate and monitor intrusion and fire detection, video surveillance and electronic access control systems for commercial, residential, industrial and governmental clients. In cooperation with an alliance of chapter associations, ESA provides technical and management training, government advocacy and delivers information, advice, tools, and services that members use to grow their businesses and prosper. ESA may be reached at (888) 447-1689 or on the web at www.ESAweb.org.

About CSAA

The Central Station Alarm Association (CSAA) is an internationally recognized trade association representing providers, users, bureaus, and other agencies of Central Station protection services that are certified by one of the CSAA-approved NRTLs. It is legally entitled to represent its members before Congress, regulatory agencies on the local, state and federal levels, and other authorities having jurisdiction (AHJs) over the industry. Since its incorporation in 1950, CSAA has served its members’ interests through education, online training, meetings and conventions, certification, insurance, and industry standards. CSAA may be reached at 703-242-4670 or on the web at www.csaaintl.org.

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