SYS-CON MEDIA Authors: Xenia von Wedel, Peter Silva, Glenn Rossman, Ava Smith, Elizabeth White

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BCAMA Presents 2013 Advertising Trends with Vancouver's Top Agencies at Breakfast Speakers Series on January 31, 2013

VANCOUVER, BRITISH COLUMBIA -- (Marketwire) -- 01/24/13 -- Just a few more days to get tickets for the BC Chapter of the American Marketing Association (BCAMA) Breakfast Speaker Series on January 31, 2013. We are featuring four of Vancouver's powerhouses in advertising to share their insight into key trends for 2013. Presenting their thoughts are marketing experts Lance Saunders (DDB Canada), Alvin Wasserman (Wasserman and Partners), Lance Neale (Station X) and Ute Preusse (Cossette), followed by a panel discussion. Reprising her role as moderator for the panel discussion will be Claire Booth.

Don't miss out on this amazing opportunity for find out how these great minds think! Find out what fads to stay away from and what key trends to adopt.

Lance Saunders, Executive Vice President and Managing Director at DDB Canada, has successfully demonstrated they can rise above the fads by winning four awards in the Communication Arts' 2012 Advertising Annual. He will share some secrets of their success with big cultural game-changing patterns that will impact the way we think about branding and communications for the next five years. He also promises to keep it jargon free from not expounding on things like "brand ecosystems" or "creating digital strategies for a post-digital world."

From Wasserman and Partners, we have Alvin Wasserman, President of the largest full-service advertising agency in BC. Having worked on major accounts in retail, packaged goods, travel, communications, entertainment, union, public sector and social marketing, he has helped shape some of BC's best known brands across the country. Join Alvin in saying goodbye to "almost made it" trends, like QR codes, but it's also a great time to take a quick look at the basic ingredients behind strategies geared for 2013.

This event is almost sold out! Register now and become a marketer who knows what's hot and what's not.


WHEN:                                                                       
Thursday, January 31, 2013                                                  
7:00 - 9:00am                                                               
                                                                            
WHERE:                                                                      
Coast Coal Harbour Hotel: 1180 West Hastings Street, Vancouver, BC V6E 4R5  

For more event information please visit www.bcama.com/events/breakfast-speaker-series.

Register online or call 604.564.1AMA (1262).

About the BCAMA

The BC Chapter of the American Marketing Association has been this province's leading marketing source since 1955. As one of the most highly regarded chapters in North America, the BCAMA serves the marketing community with numerous networking and educational events that feature today's thought leaders, trends and innovative strategies.

The BCAMA Breakfast Speaker Series (BSS), presented by StationX, is comprised of four events scheduled throughout the calendar year. For more information on the BCAMA, events and membership, please visit: www.bcama.com.

Visit the BCAMA website.

Follow BCAMA on Twitter and Facebook.

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