|By Business Wire||
|February 14, 2013 07:14 AM EST||
Research and Markets (http://www.researchandmarkets.com/research/gg7wpv/global_online) has announced the addition of Frost & Sullivan's new report "Global Online Video Advertising Platforms Market" to their offering.
Video Growing at Twice the Rate of Traditional Display Ads
This study covers the state of the global online video advertising platforms market, examining the drivers and restraints for growth and pricing and technology, demand, and geographical trends. It includes a discussion on the following: online ad spending, online video ad spending, and online video advertising platforms. Market growth by regionNorth America, Latin America, EMEA, and Asia Pacificis forecasted. In addition, an in-depth analysis of the competitive situation, including vendors' market shares in the online video advertising platforms market, is provided, along with profiles of the key vendors in the industry. The base year is 2012, with forecasts running through 2018.
Key Questions This Study Will Answer
- Will the market continue to grow at its present rapid rate? Will growth slow down as the industry matures over the long term?
- Where does online video ad server technology stand today? What are the primary challenges faced by vendors addressing this market? What are the drivers and restraints for growth in this market?
How are the existing competitors structured? Are there too many competitors at present? Are they well positioned to meet customer needs - current and future?
- Will there be further consolidation over the next 4-5 years? Is the market attractive for mergers and acquisitions?
- What are the major vertical markets under consideration? What are the revenues from each category - retail / finance / telecom / healthcare / auto / hospitality and so on? Why are some verticals spending more on online video ads than others?
- What are the revenue breakups by geographical regions - North America / EMEA / Asia-Pacific /Latin America? Which are the fastest growing?
Key Topics Covered
Total Online Video Advertising Platforms Market
- External Challenges: Drivers and Restraints
- Technology and Market Trends
- Forecasts and Trends
- Market Share and Competitive Analysis
Hot Company Watchlist
The Last Word
For more information visit http://www.researchandmarkets.com/research/gg7wpv/global_online
Source: Frost & Sullivan