PORTLAND, Ore., Feb. 22, 2013 /PRNewswire-iReach/ -- BookBaby announces the release of its latest guide for authors entitled Making Money With Your eBook, urging authors to "think like a marketer and sell your book like a pro."

BookBaby has helped thousands of authors realize the dream of publishing their books, and now the company is helping them take that next step -- successful marketing and sales of their eBooks. Written by Steven Spatz, Chief Marketing Officer for BookBaby, the free guide illustrates how authors can utilize many of the same strategies and techniques that marketing professionals use to sell millions of products every day.

• Learn how to identify potential readers BEFORE you type your first word.
• Establish your eBook's selling position, borrowing upon tried-and-true marketing tools.
• Be here, there and everywhere, and let others sell your book in 1000s of places on the web.

The free guide on how to make money with your eBook is available for immediate download at http://www.bookbaby.com/makingmoney.

"I know that authors can become great marketers because they're experts at the most important element of marketing -- communication," says Spatz. "But they need to stop behaving like an author trying to market a book. When you think like a marketer, you're giving your eBook the best chance for success. It's all about putting yourself and your book in the best position to be discovered and read."

Distributing eBooks in over 200 countries through 10 online retail stores, including Amazon, Apple, Barnes & Noble and more, BookBaby is the sister company of online music powerhouse CD Baby. Headquartered in Portland, Oregon, CD Baby is the world's largest online distributor of independent music. Since 1999 the company has helped almost a million indie musicians sell their music, paying over $260 million back to artists in the process. In launching BookBaby in early 2011, the company is taking those same services and powerful resources to the digital publishing world to help independent authors and publishers accomplish their goals.

For more information please contact:

Steven Spatz, Chief Marketing Officer   856-661-3373  sspatz@bookbaby.com

Media Contact: Steven Spatz BookBaby, 856-661-3373, SSpatz@bookbaby.com

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SOURCE BookBaby