Sales Simplicity Software, the widely acknowledged leader in sales automation, dynamic content management, and reporting for the homebuilder and real-estate sectors, today announced that it has launched a new “platform-independent” CRM, and it is designed to serve remodelers and builders of all sizes, from multi-state and national homebuilders, down to local builders and remodelers.

Since Sales Simplicity’s CRM is now “platform-independent,” it can be run by any users on their iPhones, iPads, Macs, PCs, Tablets, or Smartphones. With any of those devices, users can access Sales Simplicity’s full CRM features.

Sales Simplicity’s highly intuitive CRM system, offers features similar to SalesForce.com, but Sales Simplicity’s CRM is tightly integrated into Sales Simplicity’s award-winning, cloud-based, sales-automation platform. Since Sales Simplicity is already linked deeply into Facebook, Twitter, and other social media systems, users of Sales Simplicity’s new CRM features will immediately benefit from single-platform, dash-board-driven campaign management tools linked directly to web analysis, eMarketing, lead management, follow-ups, and new prospects.

Already a market share leader among home builders, developers, and new home sales agents in the U.S., Canada, and Australia, Sales Simplicity also offers a cross-platform integration with Microsoft Exchange Server and other popular programs like Outlook for calendar tasks and appointments.

“We continue to innovate and roll out powerful additions to our Sales Simplicity platform, and now we are offering a powerful CRM feature set, all integrated into our sales automation, content management, and reporting systems. You want selling power? You want control and reporting at your fingertips? That’s Sales Simplicity,” said Barry Forbes, Sales Simplicity’s President.

About Sales Simplicity

Sales Simplicity Software, Inc., based in Chandler, Arizona, is the creator and marketer of leading Sales Automation, Content Management, Lead Management, eMarketing and Reporting Management tools for new single-family, semi-custom and custom homes; condo, multi-family, realtor and senior living providers. For more information about Sales Simplicity, call (480) 892-2500 or visit www.SalesSimplicity.net or www.SalesSimplicity.net/SeniorLiving.