SAN DIEGO, Aug. 14 /PRNewswire-FirstCall/ -- WebSideStory, Inc. , a leading provider of digital marketing and analytics solutions, today announced that Wynn Las Vegas, one of Las Vegas' premier luxury resort hotel and casinos, has selected its award-winning web analytics solution, HBX Analytics, to optimize the business performance of its web site. After a review of several major vendors, Wynn chose WebSideStory for its customer support, seasoned consulting services, and powerful capabilities for tracking both rich and streaming media, including visitor interaction with Macromedia Flash objects. To provide a unique and compelling customer experience, Wynn Las Vegas' web site (http://www.wynnlasvegas.com/) is constructed almost entirely in Flash. Using HBX Analytics, Wynn will be able to better understand visitor behavior on its site, helping to increase customer satisfaction and boost online room reservations. Wynn also selected WebSideStory for its experience in the travel sector, where its customers include major hotel chains, airlines and cruise lines.

"Wynn Las Vegas is one of the premier hotel and casino destinations in the world and its web site is a truly unique experience," said Rand Schulman, Chief Marketing Officer for WebSideStory. "WebSideStory is proud to lead the industry in tracking new web technologies, whether its rich media, online video, podcasts or RSS feeds. We look forward to helping Wynn Las Vegas become even more successful online."

For more information, please visit http://www.websidestory.com/. About WebSideStory, Inc.

Founded in 1996, WebSideStory, Inc. is a leading provider of digital marketing and analytics solutions that improve online marketing, sales and business operations. Its WebSideStory suite of digital marketing applications consists of web analytics, site search, web content management, and keyword bid management. WebSideStory also provides enterprise analytics solutions through its wholly owned subsidiary, Visual Sciences, LLC, a leading provider of streaming data analysis and visualization software. WebSideStory is headquartered in San Diego, California, and has European headquarters in Amsterdam, The Netherlands. For more information, contact WebSideStory. Voice: 858.546.0040. Fax: 858.546.0480. Address: 10182 Telesis Court, 6th Floor, San Diego, CA 92121. Web site: http://www.websidestory.com/. WebSideStory and HBX are among the trademarks or registered trademarks owned by WebSideStory, Inc. Visual Sciences is a registered trademark of Visual Sciences, LLC. Other trademarks belong to their respective owners.

Forward-Looking Statements

Statements in this press release that are not a description of historical facts are forward-looking statements. You should not regard any forward-looking statement as a representation by WebSideStory that any of its plans will be achieved. Actual results may differ materially from those set forth in this release due to the risks and uncertainties inherent in WebSideStory's business, including, without limitation: WebSideStory's reliance on its web analytics services for the majority of its revenue; blocking or erasing of cookies or limitations on our ability to use cookies; WebSideStory's limited experience with digital marketing applications beyond web analytics; the risks associated with integrating the operations and products of Avivo Corporation and Visual Sciences, LLC with those of WebSideStory; privacy concerns and laws or other domestic or foreign regulations that may subject WebSideStory to litigation or limit our ability to collect and use Internet user information; WebSideStory's ability to defend itself against claims of patent infringement alleged by NetRatings, Inc.; WebSideStory's ongoing ability to protect its own intellectual property rights and to avoid violating the intellectual property rights of third parties; the highly competitive markets in which we operate that could make it difficult for WebSideStory to acquire and retain customers; the risk that WebSideStory's customers fail to renew their agreements; the risks associated with the company's indebtedness; the risk that WebSideStory's services may become obsolete in a market with rapidly changing technology and industry standards; and other risks described in WebSideStory's Securities and Exchange Commission filings, including WebSideStory's annual report on Form 10-K for the year ended December 31, 2005 and quarterly reports on Form 10-Q. Do not place undue reliance on these forward-looking statements which speak only as of the date of this news release. All forward-looking statements are qualified in their entirety by this cautionary statement, and WebSideStory undertakes no obligation to revise or update this news release to reflect events or circumstances after the date of this news release.

CONTACT: Erik Bratt, Director of Corporate Communications of
WebSideStory, Inc., +1-858-546-0040, ext. 365, ebratt@websidestory.com

Web site: http://www.websidestory.com/
http://www.wynnlasvegas.com/