SYS-CON MEDIA Authors: Jim Kaskade, Yeshim Deniz, Elizabeth White, Sean Houghton, Glenn Rossman

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Gesa Credit Union Opens Innovative Branch in East Wenatchee, WA

Credit Union Debuts First in the Region Personal Teller Machines

EAST WENATCHEE, WA -- (Marketwired) -- 04/12/13 -- Gesa Credit Union is delighted to open the doors to their eleventh full service branch. The new facility is located at 303 Valley Mall Parkway in East Wenatchee and boasts a variety of new high-tech enhancements to increase member service and satisfaction.

The branch debuts the first Personal Teller Machines (PTMs) in the northwest. PTMs make banking fast and easy while providing personal, one-on-one member service. Members who use PTMs can conduct typical transactions through live video tellers, including cashing checks, making deposits, transferring money, making loan payments, and more. "We're very, very excited about adding another convenient location for our members, complete with PTMs," said Christina Lethlean, Gesa President and CEO. "This high-tech offering will allow us to affordably operate a full service branch in a smaller retail space while infusing the local economy with a few new jobs as well."

The branch will have one assistant manager and three member service representatives. It will also feature video conferencing with off-site mortgage and commercial lending officers, touch screen kiosk technology to access more information about credit union products and services, a dedicated commercial banking window, and convenient Saturday hours.

Gesa Credit Union has served Washington State's Tri-Cities community since 1953, and is one of the state's largest credit unions with $1.2 billion in assets and 112,000 members at December 31, 2012. Gesa is a full service financial institution that offers a complete array of consumer, mortgage and business products and services. Headquartered in Richland, Washington, Gesa operates 11 branch offices in the Kennewick, Richland, Pasco, Walla Walla, Wenatchee and East Wenatchee communities. Gesa also supports seven student-operated high school branches -- the most in the state. Gesa's commitment to local communities includes support for Junior Achievement, Habitat for Humanity, annual youth scholarships, and free financial seminars open to members and the general public. For more information visit www.gesa.com

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