SYS-CON MEDIA Authors: Ava Smith, Scott Bampton, Elizabeth White, Glenn Rossman, Pat Romanski

News Feed Item

Potato-Based Blue Ice Vodka First Spirit To Carry Gluten Free Package Labeling

21st Century Spirits-Owned Blue Ice Vodka Receives Certificate of Label Approval from the TTB

LOS ANGELES, April 26, 2013 /PRNewswire/ -- Blue Ice Vodka, an American potato vodka produced at Distilled Resources, Inc. in Rigby, Idaho, announces a benchmark achievement among the spirits industry, earning distinction as the first spirit brand in the country to feature a "Gluten Free" designation on the package label. A Certificate of Label Approval (COLA) approved by the Alcohol and Tobacco Tax and Trade Bureau (TTB) is required for all alcoholic beverage labels. With testing methods in place to verify all gluten free claims, Blue Ice Vodka is the first spirit brand to achieve a "Gluten Free" COLA approval by the TTB.

"Introduced in 2001, Blue Ice Vodka catapulted America's first and largest potato distillery, Distilled Resources, Inc. [formerly Silver Creek Distillers, Inc.] onto the map with a homegrown, premium vodka made from Idaho Russet Burbank Potatoes," said Gray Ottley, Director, Distilled Resources, Inc. "We are very proud of our vodka distilling heritage and pioneering efforts at Distilled Resources, Inc. and with Blue Ice, specifically. Three years in the making, federal approval to officially label Blue Ice Vodka as gluten free is another progressive step for the industry and for all of those who suffer from gluten intolerance." 

May is National Celiac Disease Awareness Month. Celiac disease is a digestive disorder triggered by intolerance to gluten, a protein found in wheat, rye and barley. It is one of the most common genetic autoimmune conditions in the world and often goes undiagnosed. It is estimated that as many as one in 141 Americans, or about 1% of the population, has celiac disease. The only existing treatment is a 100% gluten free diet.

Previous to this landmark "Gluten Free" COLA approval, gluten free claims by spirit companies have been prohibited on package labeling. Blue Ice Vodka received official COLA approval in December 2012. The approved gluten free designation appears on the Blue Ice flagship potato vodka label in the form of a red badge labeled, "Gluten Free" in the upper right corner of the bottle. Blue Ice Vodka bottles featuring the new packaging are now in market nationwide.

About Blue Ice Vodka
Blue Ice Vodka (750 ml SRP $20) is a gluten free spirit made from Idaho Russet Burbank Potatoes and is produced at Distilled Resources, Inc. in Rigby, Idaho by Master Distiller, Bill Scott. Blue Ice added Blue Ice Organic Wheat Vodka (750 ml SRP $24) in 2009 and Blue Ice G Vodka (750 ml SRP $15) in 2012, expanding the brand's commitment to premium vodkas reflective of the purity of America's natural resources. Blue Ice Vodka is owned by 21st Century Spirits based in Los Angeles, California. For additional information, visit www.blueicevodka.com

SOURCE Blue Ice Vodka

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today that SOA Software, an API management leader, will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. SOA Software is a leading provider of API Management and SOA Governance products that equip business to deliver APIs and SOA together to drive their company to mee...
As cloud gives an opportunity to businesses to buy services externally - how is cloud impacting your customers? In his General Session at 15th Cloud Expo, Fabio Gori, Director of Worldwide Cloud Marketing at Cisco, will provide answers to big questions: Do you see hybrid cloud as where the world is going? What benefits does it bring? And how does Cisco connect all of these clouds? He will also te...
Can we look to the paradigm of cloud computing from a completely different perspective? In his General Session at 15th Cloud Expo, Gundars Kulups, Sales Director at DEAC, will discuss what we can learn from our dining habits when choosing a cloud solution. Gundars Kulups is Sales Director at DEAC, full service data center operator. An IT expert, he specializes in European countries and has worke...
SYS-CON Events announced today that Aria Systems, the recurring revenue expert, has been named "Bronze Sponsor" of SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Aria Systems helps leading businesses connect their customers with the products and services they love. Industry leaders like Pitney Bowes, E...
SYS-CON Events announced today that TMCnet has been named “Media Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Technology Marketing Corporation (TMC) is the world's leading business to business and integrated marketing media company, servicing niche markets within the communications and t...
The 4th International DevOps Summit, co-located with16th International Cloud Expo – being held June 9-11, 2015, at the Javits Center in New York City, NY – announces that its Call for Papers is now open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and ...
We live in a time when seconds – even milliseconds – can have a dramatic economic impact on your company’s future. With technology being the primary conduit for consumer interaction, the user experience is at center stage. User experience will be a deciding factor in separating the future winners from the losers. By building more speed and agility into the application delivery process, DevOps prom...
SYS-CON Events announced today that AgilePoint, the leading provider of Microsoft-centric Business Process Management software, will exhibit at SYS-CON's 2nd International @ThingsExpo which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. AgilePoint is the leading provider of Microsoft-based Business Process Management (BPM) software products, has 1,...
SYS-CON Events announced today that Parasoft will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. For 27 years, Parasoft has researched and developed software solutions that help organizations deliver defect-free software efficiently. By integrating Development Testing, API/cloud/SOA/composi...
The Internet of Things (IoT) promises to evolve the way the world does business; however, understanding how to apply it to your company can be a mystery. Most people struggle with understanding the potential business uses or tend to get caught up in the technology, resulting in solutions that fail to meet even minimum business goals. In his session at Internet of @ThingsExpo, Jesse Shiah, CEO / ...