SUNNYVALE, Calif., Aug. 31 /PRNewswire/ -- Leadis Technology, Inc. , a leading mixed-signal semiconductor developer of color display driver ICs for small panel displays, today announced sample availability of the LDS522, a 65K color OLED driver IC with integrated controller supporting 128 (RGB) x 68, 128 (RGB) x 36, and 96 (RGB) x 68 display resolutions. Integrating 139k bits of full frame memory, an on-chip oscillator, and a DC/DC converter, the LDS522 is a highly integrated SoC designed to provide vivid and accurate color images for MP3 player and mobile phone sub-display applications.

The device features two independent adjustment settings for the RGB reference current affecting OLED luminance and color accuracy. The first setting is stored in the integrated EEPROM and adjusts the current based on panel process variation, enabling more consistency from display to display. The second adjustment utilizes an on-board sensor to measure the display module temperature and generate a digital output used to dynamically fine tune the RGB reference current in response to temperature changes. Luminance control and gamma correction functions are also provided to further optimize display quality.

"The color adjustment features of the LDS522 empower customers with the tools to tune their OLED displays for both color consistency and accuracy," said Kevin Plouse, Vice President of Marketing. "With its integrated temperature sensor, our new OLED driver IC also helps to maintain display quality over the operating temperature range of customers' products."

About the LDS522

The LDS522 65k color OLED LCD driver IC is a highly-integrated high-performance device with integrated display RAM, on-chip oscillator, DC/DC converter, and temperature sensor to insure optimal visual performance.

In addition, the LDS522 includes programmable display features such as area scrolling, partial display, and color depth selection for enhanced screen performance.

For more information, visit http://www.leadis.com/ . About Leadis Technology, Inc.

Leadis Technology, Inc., headquartered in Sunnyvale, California, designs, develops and markets mixed-signal semiconductors that enable and enhance the features and capabilities of small panel displays, focusing on the mobile handset market. Leadis' core products are color display drivers, which are critical components of displays used in mobile consumer electronic devices. Leadis supplies display drivers supporting the major small panel display technologies, including a-Si and OLED TFT LCD's, color STN LCD's, and color OLED displays.

Certain statements in this press release including, but not limited to, statements as to the anticipated features, capabilities, benefits, potential market size, intended uses and performance of Leadis' new OLED Driver IC, are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Such risks and uncertainties include, but are not limited to, delays in ramping new products into production, lack of market acceptance of our new products, delays in the integration of our ICs into consumer electronic devices, our reliance on third-party manufacturers, general industry trends, and other risks detailed and from time to time in Leadis' reports filed with the Securities and Exchange Commission including its Form 10-K for the year ended December 31, 2005 and Form 10-Q for the quarter ended June 30, 2006. Leadis disclaims any obligation to update these forward-looking statements. (LDISG)

CONTACT: Eric S. Itakura, Director, Business Development of Leadis
Technology, Inc., +1-408-331-8622

Web site: http://www.leadis.com/