|By Marketwired .||
|August 7, 2013 08:30 AM EDT||
LOS ANGELES, CA -- (Marketwired) -- 08/07/13 -- Truli Media Group, Inc. (OTCQB: TRLI), parent company of Truli, a global faith-based and family friendly media content platform and social community hub, today announced that it has launched a new Spanish channel, Truli Español. Judith Barbieri, who holds 20 years of experience working in the Hispanic Christian world, will serve as the channel's Managing Director.
"Considering that a majority of Latin Americans are Christians, over two-thirds of Latinos in the US are Catholic, and the number of Latino evangelicals in the US is quickly rising, our goal with Truli Español is to cultivate a major presence in Spanish speaking churches across the US as well as Latin America," said Michael Jay Solomon, Founder, Chairman and CEO of Truli. "Judith is the ideal person to lead us in attaining this goal, as she has a long, successful track record working in the Hispanic Christian world, including in management, marketing and publishing capacities."
Mrs. Barbieri is also the owner of Outboard Marketing, which specializes in external marketing and consulting for Christian companies and ministries. However, she will now devote all of her time to Truli Espanol. Prior to Outboard, she served as Publishing Coordinator and Marketing Director for Spanish House - Editorial Unilit, a global Christian Spanish Publishing company. There she was responsible for the creation, management, and development of the company's marketing plan through advertising campaigns, content distribution in TBN/Enlace TV plus local and international radio stations, and enabling of new media platforms. Ms. Barbieri also directed and developed the content for www.clubunilit.com and participated in trade shows in Miami and Mexico. As Publishing Coordinator at Spanish House - Editorial Unilit, she was responsible for the development and quality control of production, and was a member of the Acquisition Team as well as the Managing Editor for Enfoque and Expolit magazines.
Prior to Spanish House - Editorial Unilit, Ms. Barbieri served as a coordinator for Luis Palau Association's Special Project, Expoministerios, which was general trade show held at the Cintermex Convetion Center in Monterrey, Mexico. Ms. Barbieri received her BA from Colegio Manuel Belgrano in Buenos Aires, Argentina.
Truli offers a unique distribution platform focused on Christian and family-friendly content that is free for users to view, interact and engage with on any mobile apparatus such as tablets, phones, smart TV, etc. Truli is free for ministries as many additional sermons are delivered weekly, as well as music videos, film/television content, sports, comedy and educational material. Truli offers a single platform that is flexible and easy to access to connect users, enabling the delivery of relevant and family content to the Evangelical community market of 100+ million people in the U.S. (and 700+ million outside the U.S.) representing $4.3 billion of annual gross industry sales in the U.S. alone.
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Truli Investor Relations