|By Business Wire||
|September 2, 2013 10:59 AM EDT||
Research and Markets (http://www.researchandmarkets.com/research/z3lxdh/using_m2m) has announced the addition of the "Using M2M Technologies to Overcome Challenges in the Retail Sector" report to their offering.
The retail sector may not have direct legislation that drives ICT investments towards a smart' environment, as apparent in ICT spending patterns in energy or automotive industries, but, the retail sector is so intensely driven to protect margins and so competitive for customers that appetite for new technologies, including machine-to-machine (M2M), big data, and cloud computing, keeps the ICT industry very engaged. This report believes that the retail is among a sectors for which the M2M industry is actively developing new solutions and applications. This analysis is a projection of what we see as the future of a smart shop and the role of telecom companies in facilitating this transformation.
Retail is a highly competitive industry, with participants encountering multiple challenges on a daily basis. In order to maintain their position in the market, retailers need to find a convenient method of maintaining an organised, well-connected supply chain, and develop production plans that are in tune with the desires of their customers. Implementation of M2M technologies can facilitate communication between supply chain actors, promote easier management of inventory, and provide a complete shopping experience for the customer. For example, M2M gives the retailer real time visibility of inventory levels, thus, providing useful information to maximize sales. Within retail stores, M2M can also enhance customer satisfaction by relying on automation and accurate customer segmentation to guide through the whole shopping experience. Finally, the M2 M technology can also help develop innovative methods of communicating with customers.
As the retailer adopts wider M2M technologies and progresses towards integrating customer analytics with big data, there will be a transformation in retailer processes and in turn the ICT infrastructure.
Key Topics Covered:
1. Setting the Scene
2. Executive Summary
3. Challenging Areas Requiring M2M Technological Implementation in the Retail Sector
4. Application of M2M Technology in the Retail Sector
5. Outlook for the Future of M2M in Retail
6. Outlook for the Future of M2M in Retail (continued)
7. What does the Future Hold for Mobile Network Operators and System Integrators?
For more information visit http://www.researchandmarkets.com/research/z3lxdh/using_m2m