|By Marketwired .||
|September 16, 2013 12:00 AM EDT||
SAN FRANCISCO, CA -- (Marketwired) -- 09/16/13 -- Cloudwords, the first cloud-based translation management application, today announced Co-founder and Chief Customer Officer Michael Meinhardt will speak at the Brand2Global Conference, an inaugural event designed for global marketing decision-makers. Alongside Miles Lewis, Vice President of Advertising Sales at Shazam, Meinhardt will present the session titled "Think Social, Act Local for Better Engagement of Global Customers," which will explore the global use of social media and how two innovative technologies -- Cloudwords and Shazam -- are revolutionizing the way companies communicate with global customers.
In this session, Brand2Global audience members will learn how Shazam, the world's leading media engagement application, has streamlined their global go-to-market strategy and reduced their localization process timeline from months to days by leveraging the Cloudwords platform. Meinhardt and Lewis will also discuss how Shazam is engaging global customers through new and social media, reaching 350 million users, across 200 countries in 30 languages on all seven major mobile platforms.
Michael Meinhardt, Chief Customer Officer & Co-founder of Cloudwords
Presentation at the Brand2Global Conference, titled "Think Social, Act Local for Better Engagement of Global Customers"
Wednesday, 18 September 2013 at 11:30 a.m. BST
The event will be held at the Doubletree by Hilton - Tower of London Hotel
Organized by The Localization Institute, the Brand2Global Conference is designed for executives who drive global marketing and are responsible for international market share and revenue. Attendees will have the opportunity to learn cutting-edge global marketing trends and techniques, as well as network with peers from around the world. For registration information and program details, please visit http://www.brand2global.com/.
Cloudwords revolutionizes the way global companies think about their multilingual content strategy and execution. Through an intuitive customer-centric interface and a secure cloud infrastructure, Cloudwords delivers an application for business users to accelerate their translation process, manage vendors, and leverage data. Created by veterans of the translation industry and high-tech leaders from Salesforce.com, the company is backed by Storm Ventures and Cloud visionaries such as Marc Benioff. For more information on Cloudwords, please visit Cloudwords.com or join the global conversation on Twitter @cloudwordsinc.
Point Communications Group for Cloudwords