SYS-CON MEDIA Authors: Sematext Blog (@Sematext), Lori MacVittie, Elizabeth White, Sean Houghton, Glenn Rossman

News Feed Item

Kia Motors America Announces Plans For Social Media-Fueled Live Music And Comedy Event As Part Of Exclusive Partnership With The YouTube Music Awards

"Soul Live" Will Be Live-streamed on YouTube on November 2 and Feature Popular Web Talents and Personalities Such As KRNFX + Mike Song and DJ Green Lantern

IRVINE, Calif., Oct. 31, 2013 /PRNewswire/ -- In a new kind of awards show powered by fans, Kia Motors and YouTube have partnered to bring some of the biggest names in music to enthusiasts around the world.  The inaugural YouTube Music Awards (#YTMA), Presented by Kia, is a global event culminating in a live show on New York City's Pier 36 on Sunday, Nov. 3, where people worldwide will have access to concerts staged around the world.  The show will start at 6 p.m.  ET and can be accessed at www.youtube.com/musicawards.  Starting at 5 a.m. ET before the awards ceremony, streamed[1] concert events held at global venues from Seoul and Moscow to London and Brazil will commence.  Performances and collaborations between a variety of artists, from some of the biggest names in music, including Arcade Fire, to a collection of the most-viewed YouTube stars, including Lindsey Stirling, will take place.  Fans can vote on their favorite artists in six categories by visiting www.youtube.com/musicawards right up until the start of the show.

(Photo: http://photos.prnewswire.com/prnh/20131031/LA07939)

Serving as a pre-show lead-up to the YouTube Music Awards, Kia will host a social media-fueled, pop-up music and comedy concert in New York on November 2 that will be live-streamed on YouTube and celebrates the interplay between fans and popular YouTube personalities.  "Soul Live" is presented by the all-new 2014 Kia Soul and features some of YouTube's biggest talents, including KRNFX + Mike Song and DJ Green Lantern.  The live stream will begin on Saturday, November 2, at 7 p.m. ET at www.youtube.com/kiasoul.

"As a Presenting Sponsor of the YouTube Music Awards, Kia has the opportunity to tap into the world's largest online music destination and a new media property that aligns well with our brand's youthful spirit as well as our marketing pillars of music, pop culture and connected life," said Michael Sprague, executive vice president of marketing & communications, Kia Motors America.  "The first-ever YouTube Music Awards will be a truly unique music experience, and our activities around the sponsorship, including the 'Soul-Live' event, are designed to engage and entertain music-loving audiences across the globe."

Customized 2014 YouTube Kia Soul
As a literal extension of the YTMA partnership, Kia has transformed a 2014 Soul urban passenger vehicle into a mobile video recording booth and multi-screen YouTube player.  Designed by Lux Motorworks under the direction of Harris Publications and RIDES Magazine, key customization elements include a matte white and red exterior paint job with red accents, a wireless keyboard embedded in the rear center armrest, a webcam for high-definition video recording, 10 WiFi-enabled iPad®[2] Minis in the rear cargo area and a Mac Mini®2 with high-speed WiFi Hot Spot for instant uploads and streaming.

Kia:  One of the World's Fastest Moving Global Automotive Brands
Kia Motors America is one of only three auto brands to increase U.S. sales in each of the past four years, and in 2012 the company surpassed the 500,000 unit mark for the first time.  With a full line of fun-to-drive cars and CUVs, Kia is advancing value to new levels of sophistication by combining European-influenced styling - under the guidance of chief design officer Peter Schreyer - with cutting-edge technologies, premium amenities, affordable pricing and one of the lowest costs of ownership in the industry.  Kia recently moved up in the exclusive ranking of Interbrand's "Top 100 Best Global Brands" after joining the list for the first time last year, and the company is poised to continue its momentum with seven all-new or significantly redesigned vehicles scheduled to arrive in showrooms in 2013.  Over the past decade Kia Motors has invested more than $1.4 billion in the U.S., including the company's first U.S. assembly plant in West Point, Georgia - Kia Motors Manufacturing Georgia - which is responsible for the creation of more than 14,000 plant and supplier jobs. 

* The Sorento and Optima GDI (EX Trims and certain LX Trims only) and GDI Turbo are built in the United States from U.S. and globally sourced parts. 
The success of the U.S.-built* Optima and Sorento in two of the industry's largest segments has fueled Kia's rapid growth and is complemented by Kia's comprehensive lineup which includes the Cadenza flagship sedan, Soul urban passenger vehicle, Sportage compact CUV, Optima Hybrid, the Forte sedan, Forte5, and Forte Koup compacts, Rio and Rio 5-door sub-compacts and the Sedona minivan.

About Kia Motors America
Kia Motors America is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 765 dealers throughout the United States and serves as the "Official Automotive Partner" of the NBA and LPGA.  In 2012, KMA recorded its best-ever annual sales total and gained U.S. market share for the 18th consecutive year.  Kia is poised to continue its momentum and will continue to build the brand through design innovation, quality, value, advanced safety features and new technologies.

Information about Kia Motors America and its full vehicle line-up is available at its website Рwww.kia.com. For media information, including photography, visit www.kiamedia.com.  To receive custom email notifications for press releases the moment they are published, subscribe at http://www.kiamedia.com/us/en/newsalert.

[1] Select locations are live-streamed.
[2] iPad® and Mac Mini® are registered trademarks of Apple Inc.

SOURCE Kia Motors America

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Verizon Enterprise Solutions is simplifying the cloud-purchasing experience for its clients, with the launch of Verizon Cloud Marketplace, a key foundational component of the company's robust ecosystem of enterprise-class technologies. The online storefront will initially feature pre-built cloud-based services from AppDynamics, Hitachi Data Systems, Juniper Networks, PfSense and Tervela. Available globally to enterprises using Verizon Cloud, Verizon Cloud Marketplace provides a one-stop shop fo...
AppZero has announced that its award-winning application migration software is now fully qualified within the Microsoft Azure Certified program. AppZero has undergone extensive technical evaluation with Microsoft Corp., earning its designation as Microsoft Azure Certified. As a result of AppZero's work with Microsoft, customers are able to easily find, purchase and deploy AppZero from the Azure Marketplace. With just a few clicks, users have an Azure-based solution for moving applications to the...
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today Isomorphic Software, the global leader in high-end, web-based business applications, will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Isomorphic Software is the global leader in high-end, web-based business applications. We develop, market, and support the SmartClient & Smart GWT HTML5/Ajax platform, combining the productivity and performance of traditional desktop software ...
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada...
SYS-CON Events announced today that AIC, a leading provider of OEM/ODM server and storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. AIC is a leading provider of both standard OTS, off-the-shelf, and OEM/ODM server and storage solutions. With expert in-house design capabilities, validation, manufacturing and production, AIC's broad selection of products are highly flexible and are conf...
Leysin American School is an exclusive, private boarding school located in Leysin, Switzerland. Leysin selected an OpenStack-powered, private cloud as a service to manage multiple applications and provide development environments for students across the institution. Seeking to meet rigid data sovereignty and data integrity requirements while offering flexible, on-demand cloud resources to users, Leysin identified OpenStack as the clear choice to round out the school's cloud strategy. Additional...
The BPM world is going through some evolution or changes where traditional business process management solutions really have nowhere to go in terms of development of the road map. In this demo at 15th Cloud Expo, Kyle Hansen, Director of Professional Services at AgilePoint, shows AgilePoint’s unique approach to dealing with this market circumstance by developing a rapid application composition or development framework.
The cloud is becoming the de-facto way for enterprises to leverage common infrastructure while innovating and one of the biggest obstacles facing public cloud computing is security. In his session at 15th Cloud Expo, Jeff Aliber, a global marketing executive at Verizon, discussed how the best place for web security is in the cloud. Benefits include: Functions as the first layer of defense Easy operation –CNAME change Implement an integrated solution Best architecture for addressing network-l...
“We help people build clusters, in the classical sense of the cluster. We help people put a full stack on top of every single one of those machines. We do the full bare metal install," explained Greg Bruno, Vice President of Engineering and co-founder of StackIQ, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com...
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The move in recent years to cloud computing services and architectures has added significant pace to the application development and deployment environment. When enterprise IT can spin up large computing instances in just minutes, developers can also design and deploy in small time frames that were unimaginable a few years ago. The consequent move toward lean, agile, and fast development leads to the need for the development and operations sides to work very closely together. Thus, DevOps become...
SYS-CON Media announced today that Aruna Ravichandran, VP of Marketing, Application Performance Management and DevOps at CA Technologies, has joined DevOps Journal’s authors. DevOps Journal is focused on this critical enterprise IT topic in the world of cloud computing. DevOps Journal brings valuable information to DevOps professionals who are transforming the way enterprise IT is done. Aruna's inaugural article "Four Essential Cultural Hacks for DevOps Newbies" discusses how to demonstrate the...
"Our premise is Docker is not enough. That's not a bad thing - we actually love Docker. At ActiveState all our products are based on open source technology and Docker is an up-and-coming piece of open source technology," explained Bart Copeland, President & CEO of ActiveState Software, in this SYS-CON.tv interview at DevOps Summit at Cloud Expo®, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.