SHINER, TX -- (MARKET WIRE) -- 10/18/06 -- On Saturday, Oct. 14th, the population of the little town of Shiner, Texas swelled to new heights when a crowd of more than 20,000 eager concert-goers packed Green Dickson Park for Texas' largest one-day outdoor music festival. A powerhouse blend of Country, Modern Rock, Alternative and Americana performers kept music enthusiasts and Shiner fans enjoying good music, delicious food, and of course, great beer.

This year's star-studded musical line-up was headlined by alternative rockers Godsmack, who energized Shiner Bocktoberfest with songs from their new CD "IV" and fan favorites like "Voodoo" highlighted by a roaring pyrotechnics display. In addition to Godsmack, wildly popular group Blue October hypnotized the crowd with smash hits like "Hate Me" and "Into the Ocean" and Pat Green had the audience swaying in their boots to his upbeat Texas tunes. Grand Ole Opry inductees Diamond Rio had the crowd dancing and chanting for more while Restless Heart belted out old favorites to cheering fans. The Old 97's gave their trademark energetic live performance while Pat Green sat onstage to watch. Concert-goers were also introduced to Shiner recording artist Lost Immigrants as they opened the concert with a unique blend of country, rock, pop and blues.

"The city of Shiner is once again proud to host Shiner Bocktoberfest," said Billy Petru with the Shiner Chamber of Commerce. "Huge acts like Godsmack draw an eclectic crowd to our little town, and we always look forward to sharing our famous Shiner Beer and hospitality with visitors."

Shiner is home to the award winning portfolio of Shiner Beers brewed at the Spoetzl Brewery -- Texas' Oldest Independent Brewery®. Shiner Brewmaster Jimmy Mauric led the crowd in a toast to celebrate the brewery's 97th anniversary and the launch of Shiner 97, a limited-edition, Bohemian Black Lager. Plenty of the commemorative ale was on-hand for concert-goers to sample and enjoy throughout the day.

Proceeds from the Shiner Bocktoberfest Concert benefit the Shiner Chamber of Commerce and other Shiner civic and charitable organizations.

For more information on the Shiner Bocktoberfest Concert, the Spoetzl Brewery or the Shiner family of beers, please visit the brewery website at www.shiner.com or see our Wikipedia page at http://en.wikipedia.org/wiki/Bocktoberfest. For more information on the city of Shiner and the Shiner Chamber of Commerce, visit www.shinertx.com.

For more information, call Jamie Morris of Stevens¦FKM at 713.867.3201.

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CONTACT:
Jamie Morris
Stevens¦FKM
713.867.3201
713.974.9133 (nights)
Email Contact

CONTACT:
Jamie Morris
Stevens¦FKM
713.867.3201
713.974.9133 (nights)
Email Contact