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Industry Veteran Dogu Celebi Joins Decision Point as Chief Medical Officer

Decision Point Healthcare Solutions (Decision Point), an innovator in providing knowledge-based decision making systems to the health care industry, announced the appointment of Dogu Celebi, MD, MPH as Chief Medical Officer. In this role, Dr. Celebi will lead Decision Point’s clinical product development and client implementation efforts.

Dr. Celebi is a leading clinical epidemiologist with more than 20 years of experience in managed care, health services research and medical informatics. He has led efforts to construct large-scale care and disease management programs, and has developed informatics solutions that measure healthcare quality, efficiency and outcomes. Dr. Celebi has created and implemented care management programs at CIGNA, and has developed the underlying clinical methodologies behind market leading predictive tools as the Chief Medical Officer at Optum.

“Truly engaging members and providers to improve performance requires a multi-faceted approach to healthcare decision-making, incorporating clinical, social, economic, behavioral, and lifestyle factors. Dogu is an innovator with a track record of out-of-the-box yet pragmatic thinking that will provide great value to Decision Point’s clients,” said Saeed Aminzadeh, CEO of Decision Point.

For more information on Decision Point, please visit

About Decision Point

Decision Point Healthcare Solutions was founded on the principle that health plan clinical, financial and operational performance can be greatly improved by using predictive analytics to inform strategic and tactical decisions. Decision Point has developed a ground-breaking solution for healthcare organizations that deploys “Big Data Analytics”, “Micro-segmentation” and “Micro-targeting“ to improve health plan quality, satisfaction and member retention. Decision Point aims to change the fundamentals of healthcare decision-making by using these proven marketing techniques that have been deployed successfully in the consumer retail industry to help health plans achieve their clinical and financial goals.

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