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MAZDA ANNOUNCES NOVEMBER SALES

- Consumers Seek Fuel Efficiency, Utility, Sportiness and Value through Mazda6 and CX-5 -

IRVINE, Calif., Dec. 3, 2013 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported November U.S. sales of 20,754 vehicles, representing a decrease of 4.3 percent versus last year. Year-to-date sales through November are up 4.5 percent versus last year, with 260,983 vehicles sold.

Key November sales notes:

  • Mazda6 flexed its muscle in November, 2013, with a 202.4 percent increase year-over-year (YOY) and 3,641 vehicles sold.  This is Mazda6's best November since 2011.
  • Mazda CX-5 didn't fall asleep after the turkey on Thanksgiving.  Posting its best November since launching in February of 2012, CX-5 accounted for a 50.1 percent increase YOY with 6,323 vehicles sold in November of 2013.
  • Consumers continue to demand fuel efficiency without the compromise of driving dynamics. Mazda's SKYACTIV® TECHNOLOGY accounted for 81 percent of total sales in the month of November.  SKYACTIV-Engines (2.0L and 2.5L) now come standard in Mazda3, Mazda6 and CX-5.
  • Mazda continues to battle inventory shortages on most carlines.  The all-new 2014 Mazda3 is the hardest hit by inventory challenges, but the spring 2014 opening of the company's new manufacturing plant in Salamanca, Mexico, will support increased demand for the model in the United States.

Mazda Motor de Mexico (MMdM) reported November sales of 3,098 vehicles, up 46 percent versus November of last year. 

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through more than 700 dealers.  Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City.

 



Month-To-Date

Year-To-Date



















  Nov


   Nov


%


% MTD

    Nov


    Nov


%


% YTD



2013


2012


Change


DSR

2013


2012


Change


DSR

















Mazda2


724


2,495


(71.0)%


(72.1)%

10,529


16,348


(35.6)%


(35.1)%

Mazda3


7,756


9,841


(21.2)%


(24.2)%

97,044


113,064


(14.2)%


(13.6)%

Mazda5


667


1,284


(48.1)%


(50.1)%

12,717


11,738


8.3%


9.1%

Mazda6


3,641


1,204


202.4%


190.8%

39,273


32,372


21.3%


22.2%

MX-5 Miata

337


369


(8.7)%


(12.2)%

5,504


5,911


(6.9)%


(6.2)%

RX-8




-


N/A


N/A

1


79


(98.7)%


(98.7)%

CX-5


6,323


4,213


50.1%


44.3%

72,824


37,363


94.9%


96.3%

CX-7


-


-


N/A


N/A

-


11,327


(100.0)%


(100.0)%

CX-9


1,306


2,285


(42.8)%


(45.0)%

23,089


21,089


9.5%


10.3%

Tribute


-


-


N/A


N/A

2


502


(99.6)%


(99.6)%

















Total Vehicles






























CARS


13,125


15,193


(13.6)%


(16.9)%

165,068


179,512


(8.0)%


(7.4)%

TRUCKS


7,629


6,498


17.4%


12.9%

95,915


70,281


36.5%


37.4%

















TOTAL


20,754


21,691


(4.3)%


(8.0)%

260,983


249,793


4.5%


5.2%

































MEMO:
































IMPORT CAR

13,124


13,989


(6.2)%



158,794


147,140


7.9%



IMPORT TRUCK

7,629


6,498


17.4%



95,913


69,779


37.5%



IMPORT TOTAL

20,753


20,487


1.3%



254,707


216,919


17.4%



















DOMESTIC CAR

1


1,204


(99.9)%



6,274


32,372


(80.6)%



DOMESTIC TRUCK

-


-


N/A



2


502


(99.6)%



DOMESTIC TOTALS

1


1,204


(99.9)%



6,276


32,874


(80.9)%



Selling Days

26


25





282


284





 

 

SOURCE Mazda North American Operations

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