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Frederick Swanston Selected To Develop City of Alpharetta Brand

Agency Was Unanimous Selection of Search Committee

ATLANTA, Dec. 5, 2013 /PRNewswire/ -- The City of Alpharetta, GA has selected Frederick Swanston to develop a brand position and identity to promote the city's continuing emergence as a vibrant technology and residential center.  The assignment to Frederick Swanston was the culmination of an open solicitation by the city that resulted in 19 agencies submitting proposals.

(Logo:  http://photos.prnewswire.com/prnh/20131205/CL28743LOGO)

"We were impressed by the quality of firms that responded to our request for proposal, and we saw some outstanding work," said James Drinkard, Assistant City Administrator.  "But in the end the search committee unanimously agreed that Frederick Swanston was the perfect fit for us, both creatively and culturally."

Work on the project will begin immediately, with the launch of the new brand identity scheduled for late summer, 2014.

About Frederick Swanston
Frederick Swanston is a full-service advertising, branding and digital agency based in Alpharetta, GA.  Other Frederick Swanston clients include Bankers Fidelity, First Citizens Bank, Grey TV, IBEROSTAR HOTELS & RESORTS, 1800NewDeal, Shepherd Center and VeriFone.

SOURCE Frederick Swanston

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