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Foundation to Award College Student $1 Million

Nationwide Fundraising Challenge Kicks Off January 1, 2014

CINCINNATI, Ohio, Dec. 10, 2013 /PRNewswire-USNewswire/ -- The Aubrey Rose Foundation and its social enterprise, Writely Sew, are hosting a nationwide fundraising challenge to find the nation's top college student, who will win one million dollars.


The challenge begins on January 1, 2014, and runs through December 31, 2015, and will be divided up into six academic semesters, three a year for two years.

The objective is simple. Students will create and execute their own plans to raise development dollars for the Aubrey Rose Foundation. The individual who generates the greatest development gift to the Aubrey Rose Foundation over the length of the challenge will receive a $1 million annuity. The winner will be determined on December 31, 2015. In addition, the top fundraiser for each of the six semesters will be awarded with a $100,000 annuity at the end of each semester.

Students from across the country are invited to craft and execute marketing, business and social media plans to develop charitable contributions to help families with medically fragile children. The challenge celebrates creativity and entrepreneurship. The Aubrey Rose Foundation is excited to see which ideas will help propel the winner to their success.

"We are very excited to be bringing this one-of-a-kind opportunity to college students all across America," said Nancy Hollenkamp, foundation co-founder. "Our mission is to help as many families as we possibly can, and this challenge will help us do just that."

For professors, this competition works as an effective capstone project for marketing, communications, social entrepreneurship and business course work. All charitable contributions will go through Razoo, a third party organization that assists nonprofits set up and execute fundraisers.

All those interested in this rewarding challenge can learn more and see official rules at Questions and comments can be sent to [email protected].

The Aubrey Rose Foundation is a 501 (C)(3) organization based in Cincinnati that provides emotional and financial support to families caring for children with life-threatening illnesses. It was founded by Nancy and Jerry Hollenkamp in memory of their daughter, Aubrey Rose, who was born with a rare heart defect. She was the recipient of a heart and double lung transplant at the age of 18 months. Aubrey Rose passed away two days before her third birthday. In 2012, the Foundation provided more than $130,000 to 95 families. In addition, the Foundation has awarded more than 200 educational scholarships, and organized and hosted dozens of themed and holiday parties for hospitalized children and their families.

SOURCE The Aubrey Rose Foundation

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