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Archway Continues to Demonstrate Retail Supply Chain Execution Leadership Through Gift Cards

Archway, a leader in marketing supply chain management services, has reinforced its position as the largest distributor of prepaid and financial cards by shipping more than 800 million gift cards this year to retail and restaurant locations across the United States and Canada.

According to Nielsen’s Holiday Spending Forecast, gift cards are still the most popular gift to give, followed by tech products and toys. In general, spending is expected to make a mild climb, with sales forecasted to rise two percent over last year. Consumers will be spending almost the same amount as last year, with 30 percent from all income brackets reporting they will spend between $250 and $500, and 20 percent reporting they will spend between $500 and $1,000.

“In the past five years, Archway has helped marketers fuel holiday season sales by putting more than 3.2 billion gift cards in consumers’ hands,” said Rich Rizzardi, senior vice president, market strategy and revenue growth. “Gift cards are still on the top of consumers’ gift lists, so we make sure that through forecasting, our clients have proper inventory and cards are never out of stock.”

Archway is one of the only fulfillment services companies authorized by Visa, MasterCard, American Express and Discover Card to fulfill financial cards. This year, Archway shipped cards to 185,000 locations across the United States and Canada from more than 100,000 square feet of dedicated secured warehouse space.

About Archway:
Archway is a leading provider of marketing supply chain management services. Archway’s solutions include fulfillment, vendor management, digital print, print management, transportation management, consumer promotions, business intelligence and decision support. Each solution is designed to reduce the cost of marketing logistics, improve marketing execution and enhance the brand experience at every touch point of their clients’ marketing initiatives. Archway has been ranked on the Inc. 500|5000 list of the fastest-growing private companies for five consecutive years. Archway has approximately 1,800 employees and operates 3.5 million square feet of distribution space in 12 major metropolitan areas in North America. For more information visit

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