|By RealWire News Distribution||
|December 18, 2013 11:16 PM EST||
"The decision to implement Confirmit was simple - we consider it to be the market leader"
London, UK and Oslo, Norway and New York, NY: 18 December 2013: Confirmit, the leading global solutions provider for Customer Experience, Employee Engagement and Market Research, has announced that Watermelon Research has chosen Confirmit as a solution for interactive voice response (IVR) and online Market Research for its clients.
Watermelon was formed in January 2012 with the aim of bridging the gap between technology and Market Research. Mark Squires, managing director, Watermelon, explains: "We believe that there are some amazing technology products on the market for a wide variety of research tasks but these products have developed quickly for the digital age. This can mean that it is difficult for customers to know how to use these technologies to get the best out of them or that they don't understand how the new technologies can apply to research. Watermelon is here to bridge that gap."
Watermelon has a range of in-house products and works with a variety of suppliers to be able to tailor its approach to clients. As well as consulting on technology, Watermelon executes Market Research programmes and works with a syndicate of partners for face-to-face or computer assisted telephone interviewing (CATI) projects. With clients who have their own relationships with partners, Watermelon acts as a mediator and manages the whole process. As Squires says: "Our focus is 100% on obtaining the best research data for our clients so that they can focus on answering their business questions. They may need anything from IVR and online data collection, through to research techniques such as conjoint analysis, to online dashboards and portals. Because of the technology we have and the expertise in our people, we can apply the most appropriate, proven and productive process, with some innovative touches along the way."
Squires continues: "The decision to implement Confirmit in-house was simple because we consider it to be the market leader. We spoke with former colleagues, suppliers, and clients within the industry and asked them for their experience of working with a variety of market leading products. We were just really taken aback by Confirmit, not only by its scripting platform that allowed us the ability to script complex questionnaires, but by its extreme user friendliness. Suddenly we had a product available to us that not only achieved the complexity we needed but also had a very easy user interface for people without programming skills in areas like HTML or Visual Basic."
Another key factor in Squires' decision was the speed at which Confirmit not only develops its product and rolls out new versions. He also believes that the frontline support team is very responsive and responds well to client enquiries and concerns.
Tim Hannington, EVP, Confirmit says: "We are delighted to be helping Watermelon achieve success with its clients in the Market Research arena. Watermelon is blazing a trail with its team of expert, specialist digital research practitioners using technology to achieve outstanding results. It's a pleasure to be a key part of such an exciting venture."
- ENDS -
About Watermelon Research
Watermelon is most definitely not traditional research with a 'digital badge'. Watermelon most certainly is a team of expert, specialist digital research practitioners. We live, breathe and frequently dream digital research. All of us, all of the time. That's what we do, exclusively. So our focus is 100% on obtaining the best research data for our clients so that they can focus on answering their business questions. They may need anything from IVR and online data collection, through to research techniques such as conjoint analysis, to online dashboards and portals.
Our team has energy, experience and boundless enthusiasm for getting our clients exactly what they need. And we're a part of Chime Communications Plc., so we fully understand the bigger picture when it comes to creating insight.
Watermelon marries the rigorous demands of modern research to the vast capabilities of digital technology. For more information, visit http://www.watermelonresearch.com/
Confirmit is the world's leading SaaS vendor for multichannel Voice of the Customer, Employee Feedback, and Market Research applications. The company has offices in Oslo (headquarters), Cologne, London, Moscow, New York, San Francisco, Vancouver, and Yaroslavl. Confirmit's software is also distributed through partner resellers in Madrid, Milan, Salvador, Sydney, and Tokyo.
Confirmit targets Global 5000 companies and Market Research agencies worldwide with a wide range of software products for feedback / data collection, panel management, data processing, analysis, and reporting. Customers include A&N Media, Aurora, British Airways, Cross-Tab, Dow Chemical, Farmers Insurance, GfK, GlaxoSmithKline, GMO Research, JTN Research, Keep Factor, Morehead Associates, Nielsen, Research Now, Swapit, Swisscom, Symantec and The Wellcome Trust. Visit www.confirmit.com for more information.
T: +44 (0)1985 850320
M: +44 (0)7796 368669
M: +44 (0)7515 632065
The 4th International DevOps Summit, co-located with16th International Cloud Expo – being held June 9-11, 2015, at the Javits Center in New York City, NY – announces that its Call for Papers is now open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's large...
Nov. 23, 2014 12:30 PM EST Reads: 1,250
"There is a natural synchronization between the business models, the IoT is there to support ,” explained Brendan O'Brien, Co-founder and Chief Architect of Aria Systems, in this SYS-CON.tv interview at the 15th International Cloud Expo®, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Nov. 23, 2014 12:00 PM EST Reads: 1,541
Verizon Enterprise Solutions is simplifying the cloud-purchasing experience for its clients, with the launch of Verizon Cloud Marketplace, a key foundational component of the company's robust ecosystem of enterprise-class technologies. The online storefront will initially feature pre-built cloud-based services from AppDynamics, Hitachi Data Systems, Juniper Networks, PfSense and Tervela. Available globally to enterprises using Verizon Cloud, Verizon Cloud Marketplace provides a one-stop shop fo...
Nov. 23, 2014 11:00 AM EST Reads: 1,213
Leysin American School is an exclusive, private boarding school located in Leysin, Switzerland. Leysin selected an OpenStack-powered, private cloud as a service to manage multiple applications and provide development environments for students across the institution. Seeking to meet rigid data sovereignty and data integrity requirements while offering flexible, on-demand cloud resources to users, Leysin identified OpenStack as the clear choice to round out the school's cloud strategy. Additional...
Nov. 23, 2014 08:00 AM EST Reads: 1,343
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com...
Nov. 23, 2014 07:45 AM EST Reads: 1,401
We are all here because we are sold on the transformative promise of The Cloud. But what good is all of this ephemeral, on-demand infrastructure if your usage doesn't actually improve the agility and speed of your business? How must Operations adapt in order to avoid stifling your Cloud initiative? In his session at DevOps Summit, Damon Edwards, co-founder and managing partner of the DTO Solutions, will highlight the successful organizational, process, and tooling patterns of high-performing c...
Nov. 23, 2014 02:00 AM EST Reads: 1,114
The definition of IoT is not new, in fact it’s been around for over a decade. What has changed is the public's awareness that the technology we use on a daily basis has caught up on the vision of an always on, always connected world. If you look into the details of what comprises the IoT, you’ll see that it includes everything from cloud computing, Big Data analytics, “Things,” Web communication, applications, network, storage, etc. It is essentially including everything connected online from ha...
Nov. 22, 2014 10:00 PM EST Reads: 1,220
Software-driven innovation is becoming a primary approach to how businesses create and deliver new value to customers. A survey of 400 business and IT executives by the IBM Institute for Business Value showed businesses that are more effective at software delivery are also more profitable than their peers nearly 70 percent of the time (1). DevOps provides a way for businesses to remain competitive, applying lean and agile principles to software development to speed the delivery of software that ...
Nov. 22, 2014 08:00 PM EST Reads: 1,477
Docker offers a new, lightweight approach to application portability. Applications are shipped using a common container format and managed with a high-level API. Their processes run within isolated namespaces that abstract the operating environment independently of the distribution, versions, network setup, and other details of this environment. This "containerization" has often been nicknamed "the new virtualization." But containers are more than lightweight virtual machines. Beyond their small...
Nov. 22, 2014 06:45 PM EST Reads: 1,256
The move in recent years to cloud computing services and architectures has added significant pace to the application development and deployment environment. When enterprise IT can spin up large computing instances in just minutes, developers can also design and deploy in small time frames that were unimaginable a few years ago. The consequent move toward lean, agile, and fast development leads to the need for the development and operations sides to work very closely together. Thus, DevOps become...
Nov. 22, 2014 05:45 PM EST Reads: 1,387
ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ -- IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's
An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and asse...
Nov. 22, 2014 05:30 PM EST Reads: 1,210
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at Internet of @ThingsExpo, James Kirkland, Chief Ar...
Nov. 21, 2014 09:15 PM EST Reads: 1,304
Technology is enabling a new approach to collecting and using data. This approach, commonly referred to as the "Internet of Things" (IoT), enables businesses to use real-time data from all sorts of things including machines, devices and sensors to make better decisions, improve customer service, and lower the risk in the creation of new revenue opportunities. In his General Session at Internet of @ThingsExpo, Dave Wagstaff, Vice President and Chief Architect at BSQUARE Corporation, discuss the ...
Nov. 21, 2014 08:00 PM EST Reads: 1,384