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AIRSTAR Avenue Announces '2014 New Year Holidays Global Promotion' at Incheon International Airport

Various Benefits, Including Discounts of up to 80% and Plentiful Free Gifts Available at Duty-Free Shops at the Incheon Airport in Holiday Season; Make-Up Event of Korean Wave Stars and Free Gifts to Transfer Passengers Attracts Foreign Travelers

INCHEON, KOREA -- (Marketwired) -- 12/19/13 -- AIRSTAR Avenue (www.iiacairstar.kr), the duty-free shopping space in the Incheon International Airport, will start a global sale promotion this winter for both foreign and Korean customers.

This 'Winter Season Sale Festival' of AIRSTAR Avenue will present plentiful free gifts to customers in total value of about 70 million won, and will stage colorful events for foreign customers.

AIRSTAR Avenue will conduct the 'AIRSTAR Avenue Winter Sale with Abundant Gifts' through January 9, 2014 for customers who buy goods of price over US$100. Customers who win roulette game will be presented with a luxury bag (1 person) worth 2 million won, DSLR cameras (2 persons), suitcases (5 persons), hand cream sets (20 persons) and prestigious cosmetics (40 persons). Any customers with purchase receipts can easily apply to the roulette game using tablet PCs installed at the event zone.

'Lucky Roulette of AIRSTAR Avenue' is an event with 100% of winning probability, instantly presenting relevant free gifts to customers after they turn a roulette wheel that travel necessities are written. Customers who buy commodities in value of over US$100 are eligible to the roulette game, and will be held until January 4, 2014.

Especially the 'Winter Season Sale Festival' is expected to attract foreign customers. The 'Wannabe Korean Celebrity' event offers make-up tips of popular Korean wave stars to Chinese and Japanese customers who bought commodities in value of over US$300, and allows them to demonstrate make-up on the spot. This event will be held from December 30, 2013 to January 2, 2014. In addition, scratch cards event is held for transfer passengers who bought goods in value of US$100 and give free gifts from December 24 to 31.

A manager at AIRSTAR Avenue said, "We designed the promotional events to present greater pleasure of shopping at duty-free stores for both Korean and foreign customers who travel during winter holiday season. As the world's top duty-free shopping space, AIRSTAR Avenue will make continued effort to provide reasonable prices and a variety of services to customers in 2014."

AIRSTAR Avenue was honored with 3 'world's best airport duty-free shop awards' by prominent traveler magazines this year in recognition of its varied promotional events for customers and differentiated arrangement of stores that can be enjoyed by any travelers regardless of their nationality, gender or age. (www.iiacairstar.kr)

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MEDIA CONTACT:
Airstar Avenue
Supervisor, Youngah Lee
+82 32-741-6430

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