|By Marketwired .||
|January 8, 2014 05:00 AM EST||
IRVINE, CA -- (Marketwired) -- 01/08/14 -- SmartBug Media, a leading inbound marketing agency and Gold-Level HubSpot Certified Partner helping businesses generate leads, increase awareness and build brand loyalty, is pleased to announce the recent hire of Darci Hansell, who joins the agency as an Inbound Marketing Consultant and Account Manager. Hansell will create and execute various inbound marketing and content marketing activities including blogging, social media marketing, SEO and marketing automation for a number of SmartBug Media clients.
"I'm eager to combine my marketing track record with the performance-focused methodology that SmartBug Media brings to the market through its inbound marketing consultants, "said Hansell. "I am thrilled that SmartBug Media is allowing me to take on this new career challenge and am looking forward to working with the agency's fantastic client base and my new group of talented colleagues at the agency."
Hansell comes to SmartBug Media from CAMPUSPEAK, Inc., where she served as Director of Marketing and Operations. In this role, she led the company's day-to-day operations, and spearheaded all strategic marketing efforts for a 50-person speaker roster and 10 curriculum-based programs. Hansell helped to drive new, profitable marketing offerings via digital, social media and print, while also streamlining the company's operational systems to increase cross-divisional efficiency and low-maintenance customer service.
Hansell brings more than five years of marketing experience to SmartBug Media and holds both an Inbound Marketing Certification and HubSpot Product Certification. She completed coursework toward an M.A. in English with a focus on Technical Communication from Minnesota State University, and earned a B.A. in Communications with an emphasis in Public Relations and Spanish from the University of Tennessee at Martin, where she graduated Summa Cum Laude. The new mom has lived in five different states and admittedly prefers the Arizona sunshine to the long winters of her native Indiana. Hansell also has 13 years of competitive soccer under her belt and is known to write jingles when she's having marketers block.
"Darci further strengthens our position of offer clients marketing consultants have significant success on the client side, "said Ryan Malone, founder and CEO and SmartBug Media. "We're really excited to add someone with her expertise and track record to the team."
The SmartBug Media team is comprised of a distinguished group of marketers who achieve well-documented inbound marketing results for clients. The agency was named in the top one percent of inbound marketers by HubSpot, and boasts the highest ROI of any agency on HubSpot's website. For additional information about SmartBug Media, please visit http://www.smartbugmedia.com.
SmartBug Media is a leading inbound marketing agency that helps companies increase qualified leads, customers and reach. SmartBug Media helps companies achieve better marketing results by combining content marketing, social media, informational products and white paper marketing. Named in the top 1% of inbound marketers by Hubspot, SmartBug Media boasts the highest ROI of any agency on Hubspot's website. Our team consists of veteran marketers who have owned P&L responsibility, managed budgets, launched hundreds of products and generated hundreds of millions of dollars in revenue for their companies. SmartBug Media has delivered results for many small business and leading brands such as Acxiom Corporation, Atria Senior Living, Brookdale Senior Living, HireRight, FiberLight, INC Research, Liberty Mutual, Morgan Stanley Smith Barney and Valpak. For a more information, visit http://www.smartbugmedia.com or call 877-858-3922.