|By PR Newswire||
|January 10, 2014 10:04 AM EST||
NEW YORK, Jan. 10, 2014 /PRNewswire/ -- In-store analytics leader RetailNext, Inc., today announced its Holiday Shopping 2013 Retail Insights revealing key trends and performance for brick-and-mortar retailers during the two pivotal shopping months of November and December 2013.
RetailNext analyzed more than 34.6 million consumer shopping trips to specialty and larger format stores during the 2012 and 2013 holiday seasons. An INFOGRAPHIC detailing average year over year (YOY) changes in traffic, conversion rates, average transaction value (ATV), and sales, for various timeframes during the season, is available at http://bit.ly/1cIRE5V.
"Not surprising, there was 19.1% less foot traffic between Thanksgiving and Christmas in 2013 largely due to having six fewer days to shop compared to 2012. Brick-and-mortar sales were also impacted by online options, as we predicted in our pre-holiday trends," said Shelley E. Kohan, VP of Consulting, RetailNext.
Impact on Two Biggest Retail Months of the Year ─ The full months of November and December 2013 suffered a traffic decline as compared to 2012 YOY. Average sales decline remained at low single digits, which was aided by the average growth in average transaction value (ATV) and the slightly positive 0.2% point increase in conversion. Meaning, there were fewer shoppers in 2013 vs. 2012 in the combined months of November and December. However, because the average value of a transaction was higher in 2013, sales decline was not impacted to the same degree as traffic decline in the months of November and December of 2013.
- Traffic down 6.5%
- Sales down 3.6%
- Conversion flat but ATV up 2.4%
- Saturday, Dec 21, second-highest sales and traffic day
- November Saturdays and Sundays lowest conversion days
- December average traffic decline of 6.3% and sales decline of 5.6%
Top Performing Days ─ Christmas Eve spoke volumes about shopper performance, with retailers seeing sales increase over 2% YOY despite an 11% traffic decline. Even though there was a traffic decline of 11% on Christmas Eve in 2013 vs. 2012 when Christmas Eve landed on a Monday, sales increased by over 2%. This is because retailers were able to better convert shoppers into buyers ─ and many at higher transaction values (ATV) compared to last year.
- Black Friday traffic was down 5.8%, with sales up .8%
- Black Friday saw the highest traffic and sales during the full holiday period
- Day after Christmas 6.1% traffic increase, conversion up 1.8% and sales up 12%
"Fortunately for retailers, the 2013 season wasn't all bad. Combined with a drop in returns of 12.6%, the positive trends in conversion and transaction values helped retailers minimize the sales drop, which could have been more heavily impacted by sharp traffic declines," said Chitra Balasubramanian, VP of Insights, RetailNext. "The overall 2013 holiday outlook improved the day after Christmas when traffic was up 6.1% and sales improved an average of 12.0%, likely aided by return transactions converting into sales."
Thanksgiving Weekend ─ Shoppers appeared to respond well to the increased number of stores staying open on Thanksgiving Day this year and an ever-expanding number of open business hours throughout the weekend (Thurs-Sun). When compared to the full holiday period, Thanksgiving Weekend saw a 1.1% traffic decline, but a healthy increase in average sales.
- Conversion was up two points
- Sales were up 6.4%
Post-Holiday weekend ─ For the broader post-Christmas period (Dec 26-30 for 2012 and 2013), retailers did not sustain the traffic and sales improvement seen right after Christmas. Traffic declined by an average of 4.7% in 2013, with sales closely following suit.
- Traffic and sales down over 4%
- Conversion up .5%
- Lowest conversion days of November and December were December 28 and 29
"Given the holiday period shift and increasing prevalence of online and mobile shopping, it's encouraging to see that brick-and-mortar retail experienced a modest decline in 2013," stated Shelley E. Kohan. "Online shopping will never fully replace brick and mortar. More than 90% of retail sales happen in brick-and-mortar stores. People crave social interaction and instant gratification and the big screen of a physical store delivers, regardless of channel surfing."
"Big opportunities lie ahead for retailers in 2014, driven in part by transformative technologies. Retailers can expect to see mega trends from personalization to gamification. These trends will help stores engage a variety of omnichannel strategies to drive performance," added Ms. Kohan.
RetailNext is the leader in Applied Big Data for brick-and-mortar retail, delivering real-time analytics that enables retailers, shopping centers, and manufacturers to collect, analyze, and visualize in-store data. The company's patented solution uses best-in-class video analytics, Wi-Fi detection, Bluetooth, data from point-of-sale systems, and other sources to automatically inform retailers about how people engage with their stores. The highly scalable RetailNext platform easily integrates with promotional calendars, staffing systems, and even weather services to analyze how internal and external factors impact customer shopping patterns, providing retailers with the ability to identify opportunities for growth, execute changes, and measure success.
RetailNext measures the behavior of more than 800 million shoppers per year by collecting data from more than 65,000 sensors in retail stores and analyzing trillions of data points. Headquartered in San Jose, CA, RetailNext is a growing global brand operating in 33 countries.
RetailNext, Inc. and RetailNext are trademarks of RetailNext Inc. in the United States.
17th Cloud Expo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises a...
May. 6, 2015 04:45 PM EDT Reads: 776
Why does developer experience matters, what makes for a great developer experience and what is the relationship between developer experience and the broader field of user experience? Software developers are gaining more influence over the purchase decisions of technologies with which they must build on and with which they must integrate. For example, the success of Amazon Web Services, Heroku and MongoDB has been driven primarily by individual software developers choosing to use these tools, ra...
May. 6, 2015 04:45 PM EDT Reads: 536
Enterprise IoT is an exciting and chaotic space with a lot of potential to transform how the enterprise resources are managed. In his session at @ThingsExpo, Hari Srinivasan, Sr Product Manager at Cisco, will describe the challenges in enabling mass adoption of IoT, and share perspectives and insights on architectures/standards/protocols that are necessary to build a healthy ecosystem and lay the foundation to for a wide variety of exciting IoT use cases in the years to come.
May. 6, 2015 04:30 PM EDT Reads: 1,270
SYS-CON Events announced today Isomorphic Software, the global leader in high-end, web-based business applications, will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Isomorphic Software is the global leader in high-end, web-based business applications. We develop, market, and support the SmartClient & Smart GWT HTML5/Ajax platform, combining the productivity and performance of traditional desktop software ...
May. 6, 2015 03:00 PM EDT Reads: 935
Zerto has announced the general availability of Zerto Virtual Replication 4.0 (ZVR 4.0). The company’s enterprise-class business continuity/disaster recovery (BC/DR) software is the first to protect, replicate, and migrate data between VMware vSphere and Microsoft Hyper-V hypervisors, as well as across private, hybrid and public cloud environments including Amazon Web Services (AWS). ZVR 4.0 also allows channel partners and cloud service providers to expand their offerings to grow revenues by pr...
May. 6, 2015 02:46 PM EDT Reads: 477
Avnet, Inc. has announced that it ranked No. 4 on the InformationWeek Elite 100 – a list of the top business technology innovators in the U.S. Avnet was recognized for the development of an innovative cloud-based training system that serves as the foundation for Avnet Academy – the company’s education and training organization focused on technical training around top IT vendor technologies. The development of this system allowed Avnet to quickly expand its IT-related training capabilities around...
May. 6, 2015 02:45 PM EDT Reads: 1,043
Docker is becoming very popular--we are seeing every major private and public cloud vendor racing to adopt it. It promises portability and interoperability, and is quickly becoming the currency of the Cloud. In his session at DevOps Summit, Bart Copeland, CEO of ActiveState, discussed why Docker is so important to the future of the cloud, but will also take a step back and show that Docker is actually only one piece of the puzzle. Copeland will outline the bigger picture of where Docker fits a...
May. 6, 2015 02:15 PM EDT Reads: 5,372
This talk focuses on the application of DevOps fundamentals to include network infrastructure. It draws from real deployment case studies on the extension of today's paradigms to address the challenges of the network infrastructures' ability to seamlessly and cohesively integrate into agile workflows. In this session at DevOps Summit, Arista Networks will focus on configuration management using automation with a nod to future work necessary to include telemetry and ephemeral state information....
May. 6, 2015 01:30 PM EDT Reads: 1,252
@ThingsExpo has been named the Top 5 Most Influential M2M Brand by Onalytica in the ‘Machine to Machine: Top 100 Influencers and Brands.' Onalytica analyzed the online debate on M2M by looking at over 85,000 tweets to provide the most influential individuals and brands that drive the discussion. According to Onalytica the "analysis showed a very engaged community with a lot of interactive tweets. The M2M discussion seems to be more fragmented and driven by some of the major brands present in the...
May. 6, 2015 12:15 PM EDT Reads: 5,871
DevOps Summit, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long developmen...
May. 6, 2015 12:15 PM EDT Reads: 1,034
SYS-CON Events announced today that B2Cloud, a provider of enterprise resource planning software, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. B2cloud develops the software you need. They have the ideal tools to help you work with your clients. B2Cloud’s main solutions include AGIS – ERP, CLOHC, AGIS – Invoice, and IZUM
May. 6, 2015 12:00 PM EDT Reads: 4,531
As cloud gives an opportunity to businesses to buy services externally – how is cloud impacting your customers? In his General Session at 15th Cloud Expo, Fabio Gori, Director of Worldwide Cloud Marketing at Cisco, provided answers to big questions: Do you see hybrid cloud as where the world is going? What benefits does it bring? And how does Cisco connect all of these clouds? He also discussed Intercloud and Cisco’s investment on it.
May. 6, 2015 12:00 PM EDT Reads: 5,208
Database apps on mobile devices shouldn't stop working when there's limited or no network connectivity. In his session at 16th Cloud Expo, Bradley Holt, a Developer Advocate for IBM Cloudant, will discuss how to bring data stored in a cloud database to the edge of the network (and back again), whenever an Internet connection is available. He will demonstrate techniques for replicating cloud databases with mobile devices in order to build offline-enabled mobile apps that can provide a better,...
May. 6, 2015 12:00 PM EDT Reads: 1,084
The WebRTC Summit 2015 New York, to be held June 9-11, 2015, at the Javits Center in New York, NY, announces that its Call for Papers is open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 16th International Cloud Expo, @ThingsExpo, Big Data Expo, and DevOps Summit.
May. 6, 2015 11:15 AM EDT Reads: 3,246
It's time to put the "Thing" back in IoT. Whether it’s drones, robots, self-driving cars, ... There are multiple incredible examples of the power of IoT nowadays that are shadowed by announcements of yet another twist on statistics, databases, .... Sorry, I meant, Big Data(TM), tiered storage(TM), complex systems(TM), smart nations(TM), .... In his session at WebRTC Summit, Dr Alex Gouaillard, CTO and Co-Founder of Temasys, will discuss the concrete, cool, examples of IoT already happening tod...
May. 6, 2015 11:15 AM EDT Reads: 754