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SYS-CON MEDIA Authors: Elizabeth White, Peter Silva, Glenn Rossman, Kevin Jackson, Michael Jannery

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Festival of Media Asia Pacific Announces Agenda for 2014

Source: Festival of Media Asia Pacific


Singapore, Jan 15, 2014 - (ACN Newswire) - Festival of Media Asia-Pacific (FOMAP), the largest gathering of media leaders in Asia Pacific, announced its 2014 agenda featuring some of the most thought-provoking topics and speakers in the media industry today. Taking place from 16-18 March 2014 at the Capella Singapore, the Festival brings together media owners, agencies and brands for three days of invaluable networking, celebration and speaker sessions.

Based on the Festival theme 'Agility', which focuses on the increasing need for businesses to be nimble and responsive to the changing media environment, this year's event will highlight some of the most interesting and pressing issues affecting the industry today.

Highlights of the 2014 event include a session hosted by Charlie Crowe, Founder of Festival of Media and Chairman of C Squared in conversation with Steve Mosko, President, Sony Pictures Television. In another session, Professor Jerry Wind, Wharton Future of Advertising Program, and Rose Tsou, Senior Vice-President, Yahoo! APAC, will explore native advertising via the results of research exclusive to the Festival. Scott Lamb, Vice-President International, Buzzfeed, a pioneer in native advertising, will also talk about shareable content and the opportunities it affords advertisers.

In keeping with Festival of Media Asia Pacific's history of staging truly topical discussions, this year's event will feature Peter Vessenes, Founder & CEO, CoinLab and Chairman, Bitcoin Foundation, who will address the impact of Bitcoin on the future of the media buying industry.

Other highlights include a session with Manmeet Vohra, Marketing Director at Tata Starbucks on the US coffee giant's joint venture with India's Tata and their attempt at turning the massive tea-drinking nation into a country of latte sippers. Delegates will also have the opportunity to learn how they can leverage Asia's vast social network user-base in a session featuring Rita Nguyen, Co-founder and CEO of SQUAR, Myanmar's first social media network.

Some of the other confirmed speakers at this year's event include:

- Francis Belin, Senior Vice-President, Consumer Goods, Greater China, Swarovski
- Linda Yueh, Chief Business Correspondent, BBC World News
- Lakshmi Pratury, Host & Curator, The INK Conference
- Leo Liang, Senior Director, National Business Development, YouKu Tudou
- Vipul Chawla, Vice-President and CMO, Yum! Asia

In addition to the exciting speaker line-up, the event will also feature Festival of Media Asia Pacific's renowned awards program, celebrating the best media thinking in the region, as well as the Rising Star Award in partnership with Starcom MediaVest Group, rewarding the brightest young media talent in Asia.

Charlie Crowe, Founder of Festival of Media and Chairman of C Squared said, "Asia-Pacific continues to be a global hub for media innovation and excellence, and this year's event will see some of the region's pioneering media leaders come together to offer a unique perspective on the challenges and opportunities faced by businesses in Asia Pacific. As always, we pride ourselves on offering the latest research, fascinating industry case-studies and educated commentary on the industry issues making the headlines, to provide our delegates with an educational and above all else, enjoyable event."

For more information on the 2014 agenda and delegate registrations, visit the Festival of Media Asia Pacific 2014 website here.

About C Squared

C Squared is one of the fastest-growing specialist publishing, events and technology companies in Europe. Its mission is to help the media and marketing industry become more connected and better informed so that it is fully equipped to respond to the challenges and opportunities brought about by digital technology and globalization. C Squared launched the Festival of Media in Venice in 2007 and the brand now has 3 major events across the world, attended by 4,000 senior delegates and receiving over 3,000 Awards entries. In 2009, C Squared acquired the leading brand M&M Global; plus the M&M Global Awards and the popular media training course, IMM. The company also owns Cream which has now become the world's largest database of media innovation and its bespoke technology serves many of the leading global agency groups and multinational advertisers. More information is available at: www.csquared.cc.

About Festival of Media Asia Pacific

Following a grand success in 2013, the Festival of Media Asia Pacific is returning to Singapore in 2014, from 16 - 18 March at the prestigious Capella Singapore Hotel. The Festival of Media Asia Pacific is the largest gathering of media leaders in Asia Pacific. Our 2014 Conference Agenda will be exploring the theme Agility and will bring to the stage the most agile and forward-thinking leaders. Follow the conversation as it unfolds live on Twitter @FestivalofMedia and don't forget to use the hashtag #FOMA13, or visit www.festivalofmedia.com/asia-pacific.

Source: Festival of Media Asia Pacific

Contact:
Anna Goulding / Amala Naravane
Rice Communications for the Festival of Media Asia Pacific 2014
Tel: +65 3157 5672 / + 65 3157 5681
Email: [email protected] / [email protected]




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