SYS-CON MEDIA Authors: Liz McMillan, Pat Romanski, Elizabeth White, Esmeralda Swartz, AppDynamics Blog

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Shelly Palmer Radio Report – January 20, 2014

No matter which wireless carrier you choose, chances are good that you’re probably going to be gouged by a pretty high monthly bill. But thanks to Google Chrome’s mobile browser, you can use less data each month and maybe even save a few bucks. Google has a couple features in its browsers for Android and iOS that reduce your data consumption by up to 50 percent. Powered by Google’s servers, one feature optimizes and transcodes the images you see on websites to the WebP format, which requires fewer bytes than other, more popular photo formats, like JPEG. To enable this feature, head into the settings menu of Chrome, then select “Bandwidth.” You’ll see an option that reads “Reduce data usage.” Turn that to “on” and you’re ready to go! Also in “Bandwidth” is an option for preloading webpages. Chrome lets you choose always, never, or only on Wi-Fi. To save on data, set it to either option that isn’t “Always.” Happy browsing!

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More Stories By Shelly Palmer

Shelly Palmer is the host of Fox Television’s "Shelly Palmer Digital Living" television show about living and working in a digital world. He is Fox 5′s (WNYW-TV New York) Tech Expert and the host of United Stations Radio Network’s, MediaBytes, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment.

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