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Swiftpage Announces Strategic Partnership Between Saleslogix and Salesfusion

New Pre-Configured Bundle Melds Salesfusion's Marketing Automation With Saleslogix CRM, Giving Small and Medium Companies Access to Capabilities Once Reserved for Only the Largest Enterprises

DENVER, CO -- (Marketwired) -- 01/22/14 -- Swiftpage, a leading provider of integrated marketing and CRM solutions for individuals, small businesses and mobile sales teams, today announced that Saleslogix and Salesfusion have entered into a strategic partnership to offer a bundled, co-branded solution with expanded feature and data integration. The new bundle is available now in North America through Saleslogix's growing network of value added resellers, with other regions to follow soon.

"We could not be more excited to announce the partnership between Saleslogix and Salesfusion. This partnership brings together the best of both our solutions, demonstrating our continued investment in the Saleslogix platform and our unwavering commitment to continuously grow the partner channel," said Lorcan Malone, senior vice president and general manager of the Saleslogix business unit. "Identifying and securing these types of strategic partnerships will allow us to deliver the best possible solution and experience to our customer base."

"As a team, Salesfusion is passionate about helping marketers achieve their goals. We are focused on providing midsize businesses with the tools and insights that make their lives easier, allowing them to more efficiently compete with large enterprises," said Christian Nahas, CEO of Salesfusion. "This partnership enables us to help marketers at thousands of companies that have used and trusted Saleslogix customer relationship management for over 15 years. Marketers need solutions that help them attract opportunities, convert them into contacts, and nurture them into lifelong relationships. With this partnership, Saleslogix users can be confident they will have intuitive, world-class marketing capabilities that help them achieve their goals."

For simplicity, the new bundle comes pre-configured with all necessary linkages between the products already established and tested. This gives users immediate access to the full capabilities of Salesfusion, accessed using the Saleslogix interface, with seamless sharing of information across both platforms. With the expanded integration, users can build and launch Salesfusion marketing campaigns faster than ever, using their existing Saleslogix contacts and groups, with all resulting information automatically updated across their Saleslogix databases.

As with all other interaction types, all Salesfusion interactions are automatically added to the shared activity log for each Saleslogix contact or group. This gives users across the organization a more comprehensive, contextual understanding of each customer's interaction history and results, which can then be used to increase the quality and effectiveness of subsequent interactions across all channels.

For administrators, pre-integration enables faster and easier implementation and management, allowing them to get users up and running quickly, with fewer trouble tickets. The bundle can be deployed in a SaaS, on-premises or hybrid configuration, giving administrator's flexibility to deploy in a way that best fits their businesses.

In addition, all service and support for the bundled solution is provided by the single Saleslogix Business Partner that sold it. This is designed to give customers a single point of contact for every aspect of the implementation, resulting in faster response time, improved service quality, and a better overall customer experience.

Additional Information

About Saleslogix
Award-winning Saleslogix CRM is the platform of choice for companies seeking to build cost-effective, purpose-built solutions for the mobile world that enable intelligent collaboration and best practice automation across marketing, sales, and service. It offers unparalleled flexibility and control -- with cloud, on-premises, hybrid, and mobile options to accommodate diverse IT and business preferences. Learn more at www.saleslogix.com.

About Salesfusion
Salesfusion is the #1 platform for improving how companies attract, engage and close new customers. Sales and marketing professionals worldwide use Salesfusion to optimize the lead to revenue life cycle, by adding efficiency, scalability and predictability to each step in the process. Through innovation and unparalleled service, Salesfusion is revolutionizing the way that businesses acquire new revenue.
Visit our site: www.salesfusion.com.

About Swiftpage
Swiftpage is committed to empowering individuals, small business and mobile sales teams to better manage their business interactions, more intelligently engage their customers, and convert more interactions into transactions. The company's growing network of partners, customers, end-users and employees collectively represent the Swiftpage Nation, united across the globe as one team, on one journey. Learn more at www.swiftpage.com and join the conversation at social.swiftpage.com.

©2014 Swiftpage ACT! LLC. All rights reserved. Swiftpage, Act!, Saleslogix, and the Swiftpage product and service names mentioned herein are registered trademarks or trademarks of Swiftpage ACT! LLC, or its affiliated entities. All other trademarks are property of their respective owners.

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Press Contacts - North America
Dave Feistel
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Mallory Bowers
Swiftpage
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