SYS-CON MEDIA Authors: Jim Kaskade, Yeshim Deniz, Elizabeth White, Greg Ness, Sean Houghton

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Chrome Data Leverages 25-Years of Vehicle Data Experience Into Industry-Leading Incentives Service

New Solution Beats the Competition With Up-to-Date, Accurate and Complete Incentive Information

PORTLAND, OR -- (Marketwired) -- 01/22/14 -- Chrome Data Solutions, LP, a leader in automotive data, today announces its new Chrome Incentives Service, a leading solution that delivers the most up-to-date and complete retail and lease incentive data for the U.S. and Canadian markets so customers can easily highlight timely specials on new vehicles. Chrome Incentives Service will be on display at NADA 2014 in New Orleans (Chrome Data Booth #3639).

Chrome Incentives Service leverages Chrome Data's long record of leadership in automotive data to be the first to publish the newest deal scenarios for every vehicle, including: customer cash, finance rates, lease data and special programs. Unlike other solutions on the market, it also includes stackability and equipment-specific logic.

Designed for portals and resellers to provide their dealer customers, Chrome Incentives Service is delivered via web service, batch processing or data extraction for maximum deployment flexibility. All incentives are automatically mapped to a Chrome Style ID and Acode, the passcodes to Chrome Data's complete suite of high-value vehicle content and solutions. As a result, incentive data can be easily integrated with online research and inventory tools without compatibility issues that heavily tap resources.

"The ability to promote how much you can knock-off the sticker price could be the difference between a new vehicle that sits for a week and one that sits for a month," said Cris Derr, Chief Product Officer. "With Chrome Incentives Service, we are proud to deliver the most timely and accurate incentive data available on the market so our customers can highlight their best deals, increase turns and make more money."

About Chrome Data Solutions, LP (www.chromedata.com)

Chrome Data Solutions, LP, is a leading provider of high-value vehicle content, applications, solutions, and a one-stop shop for vehicle data benefiting the complete automotive sales chain. Our 25 years of automotive data, unique tools and comprehensive solutions helps our clients develop, market, and sell products more effectively and profitably. Our new and used data is delivered in formats that are easy to use and tailor to specific markets. We also have deep domain expertise in managing extremely complex vehicle ordering and pricing logic for new vehicles, and our wide array of data and other solutions enables us to comprehensively describe vehicles built in the last 30 years. Chrome Systems' and Autodata Solutions' data combined to form Chrome Data Solutions, LP.

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Contact:
Cris Derr
Chief Product Officer
Chrome Data Solutions, LP (Chrome Data)
(503)-963-6373

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