|By RealWire News Distribution||
|January 22, 2014 09:16 PM EST||
As the Dutch market embraces Pure for its all-flash storage technology, company achieves new distribution, channel, and support infrastructure milestones to support customer and partner demand
Amsterdam, Netherlands - Pure Storage, the all-flash enterprise storage array company, today announced it is bolstering its presence in the Dutch market to accelerate the extreme growth and continued momentum the company has experienced since expanding into EMEA nearly one year ago. Pure Storage has expanded the Pure Storage Partner Program (P3) to include more than 40 companies across Europe, supporting its aggressive partner-focused go-to-market plans. Further, the company has experienced more than 100 percent sales growth in the region.
In Amsterdam speaking at a private event today, CEO Scott Dietzen said: "Flash has already superseded mechanical disk for consumers---flash is what powers the experience they are used to in smartphones, tablets, and leading web properties today. Pure Storage is accelerating this same transformation for the enterprise, by removing the remaining hurdles of cost and compatibility. Ultimately, $15B in global yearly spend will shift from disk arrays to all-flash storage. Not since the advent of virtualization has IT seen such technology sea change: as a solution Flash is 10X faster, 10X greener, 10X more reliable, and 10X simpler than the legacy spindles it's replacing, and yet costs less. Flash unlocks business value while saving money, for example, delivering VDI that's faster than a laptop plus local SSD or enabling dramatically more data for analytic processing. For these reasons and many more, businesses in the Netherlands are turning to Pure's all-flash storage to be more innovative for less.
Dietzen adds that in in 2013, Pure Storage opened offices across EMEA to meet the growing demand for all-flash below the price of disk, but it has been Pure's partners in the region that have led the charge. "We are the fastest growing company in storage industry history thanks to the efforts of those partners."
According to Jan Houwers, CIO Anteagroup, who selected Pure Storage: " Pure Storage has helped us achieve our mission to develop and create sustainable and integrated solutions in our IT environment. Not only did we decide to implement Pure for sustainability reasons, with an all-flash solution we are 10 times faster in processing data, and are also seeing significant increases in efficiency as well. Because of Pure Storage we are able to achieve our sustainability and performance goals - it is a win, win solution."
IT Services Leader RAM Infotechnology is also a Pure customer. Wouter Levenback, CTO, RAM Infotechnology said: "As an ICT-company we need to store our data in the most efficient way, both in terms of cost and accessibility. Pure has enabled us to leverage an all-flash enterprise solution with a great price/quality ratio, so we can optimally serve our customers. Pure offers us a distinctive character in the Dutch ICT-outsourcing market. In addition, Pure has excellent customer service. It makes our lives so much easier."
Now in its third generation release, Pure Storage's flagship product FlashArray continues to deliver a ground-breaking storage experience designed to meet the rigorous resiliency, scalability, efficiency and performance requirements of enterprise clients in diverse markets, and for a variety of high performance workloads and applications, including virtual desktop infrastructure (VDI), cloud computing, and database and server virtualisation. FlashArray was the industry's first all-flash enterprise storage array to successfully drive the cost of flash memory below that of legacy spinning disk, delivering the innumerable benefits of all-flash at a price point the mainstream could afford.
Pure Storage partners closely with the channel, with 100 percent of the company's business being channel led and almost half originating from partners, the Dutch market is no exception. According to Ruud Mulder, Lead Architect at Unisys, and a worldwide System Integrator in business-critical environments: "We are honored to be Pure Storage's partner in the Dutch market. We are already working with clients to help them realise the enormous business impacts of all-flash memory, including cost and performance, and are finding that Pure Storage's solution is very much changing legacy perceptions that exist in the market today about storage in general. We are looking forward to working together to bring more innovation based on Pure Storage, to the Netherlands!"
Enterprise IT Solutions, storage specialist and storage innovation expert, is SVAR partner of Pure. Willem Manteno, CEO Enterprise IT Solutions (EIS) says: "Pure Storage combines needs and knowledge to deliver a unique enterprise storage solution that provides customers with a solution that answers the issues of today and the future. Traditional resistance against flash has been overcome by Pure by answering complicated ICT storage issues with their solution. It is not only cost-efficient (Implementation- Management-Maintenance-Capacity-Simplicity) but also decreases the energy requirement by more than 50 percent. We are not only pleased and proud that we are a Pure partner in the Benelux market, but we also see that we have the ingredients to work together to make a complete change in the data storage market. This is only the beginning of the innovations that we see together with Pure."
Globally, Pure Storage has attracted the industry's most recognised talent to its ranks and the Dutch market is no exception. Earlier this year, Pure Storage announced that former Data Domain CEO and revered veteran of the enterprise data storage and software industries, Frank Slootman, joined its board of directors. John Silva, appointed in March 2013 to lead Pure Storage's EMEA operations, together with Antonius "Ton" Welling, Pure Storage Benelux Sales Director, will be responsible for driving the continued growth of Pure Storage in the Dutch market as customers continue to transition from legacy mechanical disk to all-flash storage.
In August of 2013, Pure Storage announced a US$150 million funding round with top tier public market investors, marking the single largest private financing event in the history of the storage industry. Pure has raised US$245 million in capital to date and is currently pursuing aggressive international expansion into strategic, geographic markets across Europe, the Middle East, Africa, Australia and New Zealand and Asia-Pacific.
About Pure Storage
Pure Storage, the all-flash enterprise storage company, enables the broad deployment of flash in the data centre. When compared to traditional disk-centric arrays, Pure Storage all-flash enterprise arrays are 10x faster and 10x more space and power efficient at a price point that is less than performance disk per gigabyte stored. The Pure Storage FlashArray is ideal for high performance workloads, including server virtualisation, desktop virtualisation (VDI), database (OLTP, real-time analytics) and cloud computing. For more information, visit www.purestorage.com.
More organizations are embracing DevOps to realize compelling business benefits such as more frequent feature releases, increased application stability, and more productive resource utilization. However, security and compliance monitoring tools have not kept up and often represent the single largest remaining hurdle to continuous delivery. In their session at DevOps Summit, Justin Criswell, Senior Sales Engineer at Alert Logic, Ricardo Lupo, a Solution Architect with Chef, will discuss how to ...
May. 24, 2015 05:15 AM EDT Reads: 2,953
Thanks to Docker, it becomes very easy to leverage containers to build, ship, and run any Linux application on any kind of infrastructure. Docker is particularly helpful for microservice architectures because their successful implementation relies on a fast, efficient deployment mechanism – which is precisely one of the features of Docker. Microservice architectures are therefore becoming more popular, and are increasingly seen as an interesting option even for smaller projects, instead of bein...
May. 24, 2015 05:00 AM EDT Reads: 4,194
The explosion of connected devices / sensors is creating an ever-expanding set of new and valuable data. In parallel the emerging capability of Big Data technologies to store, access, analyze, and react to this data is producing changes in business models under the umbrella of the Internet of Things (IoT). In particular within the Insurance industry, IoT appears positioned to enable deep changes by altering relationships between insurers, distributors, and the insured. In his session at @Things...
May. 24, 2015 05:00 AM EDT Reads: 4,573
Move from reactive to proactive cloud management in a heterogeneous cloud infrastructure. In his session at 16th Cloud Expo, Manoj Khabe, Innovative Solution-Focused Transformation Leader at Vicom Computer Services, Inc., will show how to replace a help desk-centric approach with an ITIL-based service model and service-centric CMDB that’s tightly integrated with an event and incident management platform. Learn how to expand the scope of operations management to service management. He will al...
May. 24, 2015 05:00 AM EDT Reads: 1,228
Sensor-enabled things are becoming more commonplace, precursors to a larger and more complex framework that most consider the ultimate promise of the IoT: things connecting, interacting, sharing, storing, and over time perhaps learning and predicting based on habits, behaviors, location, preferences, purchases and more. In his session at @ThingsExpo, Tom Wesselman, Director of Communications Ecosystem Architecture at Plantronics, will examine the still nascent IoT as it is coalescing, includin...
May. 24, 2015 05:00 AM EDT Reads: 4,168
17th Cloud Expo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises a...
May. 24, 2015 05:00 AM EDT Reads: 2,105
The Workspace-as-a-Service (WaaS) market will grow to $6.4B by 2018. In his session at 16th Cloud Expo, Seth Bostock, CEO of IndependenceIT, will begin by walking the audience through the evolution of Workspace as-a-Service, where it is now vs. where it going. To look beyond the desktop we must understand exactly what WaaS is, who the users are, and where it is going in the future. IT departments, ISVs and service providers must look to workflow and automation capabilities to adapt to growing ...
May. 24, 2015 04:30 AM EDT Reads: 3,037
In this scenarios approach Joe Thykattil, Technology Architect & Sales at TimeWarner / Navisite, presented examples that will allow business-savvy professionals to make informed decisions based on a sound business model. This model covered the technology options in detail as well as a financial analysis. The TCO (Total Cost of Ownership) and ROI (Return on Investment) demonstrated how to start, develop and formulate a business case that will allow both small and large scale projects to achieve...
May. 24, 2015 04:30 AM EDT Reads: 2,978
The truth is, today’s databases are anything but agile – they are effectively static repositories that are cumbersome to work with, difficult to change, and cannot keep pace with application demands. Performance suffers as a result, and it takes far longer than it should to deliver new features and capabilities needed to make your organization competitive. As your application and business needs change, data repositories and structures get outmoded rapidly, resulting in increased work for applica...
May. 24, 2015 04:30 AM EDT Reads: 2,635
The speed of product development has increased massively in the past 10 years. At the same time our formal secure development and SDL methodologies have fallen behind. This forces product developers to choose between rapid release times and security. In his session at DevOps Summit, Michael Murray, Director of Cyber Security Consulting and Assessment at GE Healthcare, examined the problems and presented some solutions for moving security into the DevOps lifecycle to ensure that we get fast AND ...
May. 24, 2015 04:15 AM EDT Reads: 4,812
One of the biggest impacts of the Internet of Things is and will continue to be on data; specifically data volume, management and usage. Companies are scrambling to adapt to this new and unpredictable data reality with legacy infrastructure that cannot handle the speed and volume of data. In his session at @ThingsExpo, Don DeLoach, CEO and president of Infobright, will discuss how companies need to rethink their data infrastructure to participate in the IoT, including: Data storage: Understand...
May. 24, 2015 04:00 AM EDT Reads: 4,276
Since 2008 and for the first time in history, more than half of humans live in urban areas, urging cities to become “smart.” Today, cities can leverage the wide availability of smartphones combined with new technologies such as Beacons or NFC to connect their urban furniture and environment to create citizen-first services that improve transportation, way-finding and information delivery. In her session at @ThingsExpo, Laetitia Gazel-Anthoine, CEO of Connecthings, will focus on successful use c...
May. 24, 2015 04:00 AM EDT Reads: 4,731
After a couple of false starts, cloud-based desktop solutions are picking up steam, driven by trends such as BYOD and pervasive high-speed connectivity. In his session at 15th Cloud Expo, Seth Bostock, CEO of IndependenceIT, cut through the hype and the acronyms, and discussed the emergence of full-featured cloud workspaces that do for the desktop what cloud infrastructure did for the server. He also discussed VDI vs DaaS, implementation strategies and evaluation criteria.
May. 24, 2015 04:00 AM EDT Reads: 4,381
In his session at DevOps Summit, Tapabrata Pal, Director of Enterprise Architecture at Capital One, will tell a story about how Capital One has embraced Agile and DevOps Security practices across the Enterprise – driven by Enterprise Architecture; bringing in Development, Operations and Information Security organizations together. Capital Ones DevOpsSec practice is based upon three "pillars" – Shift-Left, Automate Everything, Dashboard Everything. Within about three years, from 100% waterfall, C...
May. 24, 2015 03:45 AM EDT Reads: 6,746
With the arrival of the Big Data revolution, a data professional is expected to master a broad spectrum of complex domains including data processing, mathematics, programming languages, machine learning techniques, and business knowledge. While this mastery is undoubtedly important, this narrow focus on tool usage has divorced many from the imagination required to solve real-world problems. As the demand for analysis increases, the data science community must transform from tool experts to "data...
May. 24, 2015 03:30 AM EDT Reads: 2,513