Click here to close now.

SYS-CON MEDIA Authors: Eva Belanyiova, tru welu, Blue Box Blog, Kevin Jackson, Peter Silva

News Feed Item

Bing.com and FOX News Channel team up to bring real-time polling to the State of the Union

Opportunity for Americans to share their views by "voting" on President Obama's address and the Republican response; Bing Pulse received 12.9 million votes during the 2013 State of the Union, making it the largest live online poll in history; new features

REDMOND, Wash., Jan. 27, 2014 /PRNewswire/ -- Bing.com and FOX News Channel (FNC) are teaming up again on the Bing Pulse online voting tool for the State of the Union address and Republican response on Tuesday, Jan. 28, at 9 p.m. EST. The first-of-its-kind technology, which was introduced during the 2013 State of the Union, enables viewers to track and share their opinions and reactions in real time via their smartphone, PC or tablet.  For the 2013 State of the Union, the Bing Pulse received 12.9 million votes during the address. Live results were also shown on FNC.

(Logo: http://photos.prnewswire.com/prnh/20000822/MSFTLOGO)

During the address and the response, people will be able to not only provide their feedback, but also look at the Bing Pulse online or on FNC to see what other viewers think of both the speech and the Republican response in real time as the remarks are being delivered. The Bing Pulse also provides an intensity score, which highlights the key moments of the address or when the greatest numbers of viewers vote at the same time. New this year is an online annotated graphing feature that enables people with one click to understand exactly what was said during those polling spikes. Also new this year are poll questions about some of the key topics in the speeches.

"We deployed the Bing Pulse for the 2013 State of the Union because we thought it was the perfect tool to give people an opportunity to react in real time to the address," said Mark Penn, executive vice president of Advertising and Strategy at Microsoft. "Over the course of 59 minutes, we conducted the largest live online poll in history with 12.9 million votes registered. That response showed how much people want to make their voices heard during significant political moments. This year, we're adding more features and are covering the Republican response as well."

In addition to teaming up with FNC for its State of the Union coverage, the Bing Pulse runs three nights a week on "Special Report with Bret Baier" (6 p.m. EST). According to Nielsen, "Special Report" delivers on average 2.2 million viewers a night with Bing Pulse drawing over half a million votes per week.

How it works

The Bing Pulse allows people to share their opinion of the State of the Union by "voting" every five seconds on their reactions to the content of the speech. Viewers simply go to Bing.com/politics from a computer, tablet or mobile device to connect with the poll while watching the president's address or Republican response on television or through a live feed on the Bing.com/politics hub.

Unlike typical polls, Bing Pulse allows people to self-identify by gender and political party affiliation to provide additional aggregate data analysis to the results shown online and on FNC.

As the speeches progress, viewers have five choices to characterize how they are feeling about what they are hearing: strongly agree, somewhat agree, neutral, somewhat disagree and strongly disagree. The live count of the number of "pulses," or votes, becomes a line graph of how users react to the State of the Union, as well as the Republican response throughout both speeches, and will be visible on the television screen on FNC. Viewers watching the speech on other networks can have a robust State of the Union companion experience by participating in the Bing Pulse and seeing the live poll results online. During the course of the speeches, the Bing Pulse online poll results will be updated every few seconds on FNC with data also available at Bing.com/politics.  More in-depth news and analysis will be available at http://www.foxnews.com/sotu.

Comprehensive, nonpartisan State of the Union experience

The Bing Pulse is part of a comprehensive, nonpartisan State of the Union experience on Bing.com/politics and on FNC. In addition to the Bing Pulse, the site provides a single destination for up-to-the-minute political news, expert information and real-time conversations on major policy issues. Bing.com/politics features include these:

  • A live feed of President Obama's State of the Union address and the  Republican response
  • An annotated graph allowing users to see what parts of the State of the Union are soaring and what parts are tanking
  • Real-time news results using the Bing news filter that helps people navigate the news by filtering coverage from left-leaning and right-leaning sources
  • A live feed of social conversations on Twitter so people can stay informed on what leading political pundits are saying about the speech

About Bing

Bing is the search engine from Microsoft. It was introduced in 2009 with a mission to empower people with knowledge — to answer any question and provide useful tools to help you best accomplish your goals, from the everyday to the extraordinary. Bing continues on that mission today by moving beyond the search box to power intelligent experiences across a range of devices and services from Microsoft and third parties.

About Microsoft

Founded in 1975, Microsoft (Nasdaq "MSFT") is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. 

SOURCE Microsoft Corp.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"Verizon Digital Media Services is responsible for the broadcast, video and content delivery network that accelerates, scales and helps our customers reach end users with all kinds of video and web content," stated James Segil, CMO of Verizon Digital Media Services, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
"For over 25 years we have been working with a lot of enterprise customers and we have seen how companies create applications. And now that we have moved to cloud computing, mobile, social and the Internet of Things, we see that the market needs a new way of creating applications," stated Jesse Shiah, CEO, President and Co-Founder of AgilePoint Inc., in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Based upon his work with progressive brands, thought-leader and author of the book, Big Social Mobile, David Giannetto, SVP at Salient Management Company, will provide his unique perspective on how companies of tomorrow will operate as enterprises that seamlessly follow consumers from the physical world, through digital creating a multichannel omni-experience that improves the customer experience while increasing their brand loyalty, customer value and penetrating new consumer segments. His se...
The most often asked question post-DevOps introduction is: “How do I get started?” There’s plenty of information on why DevOps is valid and important, but many managers still struggle with simple basics for how to initiate a DevOps program in their business. They struggle with issues related to current organizational inertia, the lack of experience on Continuous Integration/Delivery, understanding where DevOps will affect revenue and budget, etc. In their session at DevOps Summit, JP Morgentha...
ThingsExpo New York is offering a limited time FREE "Expo Plus" registration option in New York. On site registration price of $1,95 will be set to 'free' for delegates who register during special offer. To take advantage of this opportunity, attendees can use the coupon code, and secure their registration to attend all keynotes, ThingsExpo sessions, expo floor, and SYS-CON.tv power panels. Special FREE registration givess access to all DevOps, Containers and Microservices sessions as well. Regi...
Akana, a leading provider of API Management, API Security and Cloud Integration solutions, announced that it is introducing DevOps automation to the API lifecycle. New capabilities in Akana's API Management platform significantly reduce the time required to update API definitions and versions. DevOps teams will be able to work faster in designing and developing APIs, as well as managing them at runtime and publishing them to a portal.
The multi-trillion economic opportunity around the "Internet of Things" (IoT) is emerging as the hottest topic for investors in 2015. As we connect the physical world with information technology, data from actions, processes and the environment can increase sales, improve efficiencies, automate daily activities and minimize risk. In his session at @ThingsExpo, Ed Maguire, Senior Analyst at CLSA Americas, will describe what is new and different about IoT, explore financial, technological and re...
"Cloud consumption is something we envision at Solgenia. That is trying to let the cloud spread to the user as a consumption, as utility computing. We want to allow the people to just pay for what they use, not a subscription model," explained Ermanno Bonifazi, CEO & Founder of Solgenia, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
"At our booth we are showing how to provide trust in the Internet of Things. Trust is where everything starts to become secure and trustworthy. Now with the scaling of the Internet of Things it becomes an interesting question – I've heard numbers from 200 billion devices next year up to a trillion in the next 10 to 15 years," explained Johannes Lintzen, Vice President of Sales at Utimaco, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in San...
SYS-CON Events announced today that the "First Containers & Microservices Conference" will take place June 9-11, 2015, at the Javits Center in New York City. The “Second Containers & Microservices Conference” will take place November 3-5, 2015, at Santa Clara Convention Center, Santa Clara, CA. Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities.
"Our premise is Docker is not enough. That's not a bad thing - we actually love Docker. At ActiveState all our products are based on open source technology and Docker is an up-and-coming piece of open source technology," explained Bart Copeland, President & CEO of ActiveState Software, in this SYS-CON.tv interview at DevOps Summit at Cloud Expo®, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it!
"For the past 4 years we have been working mainly to export. For the last 3 or 4 years the main market was Russia. In the past year we have been working to expand our footprint in Europe and the United States," explained Andris Gailitis, CEO of DEAC, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The 5th International DevOps Summit, co-located with 17th International Cloud Expo – being held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the...
"At Harbinger we do products as well as services. Our services are with helping companies move their products to the cloud operating systems. Some of the challenges we have seen as far as cloud adoption goes are in the cloud security space," noted Shrikant Pattathil, Executive Vice President at Harbinger Systems, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.